VP Growth
Los Angeles, CA, United States
Job Description
Company Background:
Join our trailblazing team at the intersection of technology and fan culture. As a growth-focused startup within the Fanatics ecosystem, we're leveraging exclusive rights to merchandise from the MLB, NFL, and NBA. Our live commerce app (Fanatics Live) and Collectibles marketplace (Formerly, PWCC) is positioned to revolutionize the world of collecting. Blending the spirit of a startup with the stability of an industry titan. Our reach to 90+ million fans gives us a launching pad unlike any other to spearhead innovation.
Core Responsibilities:
Lead the growth across the expansion of our live commerce and marketplace capabilities, architecting scalable strategies for both mobile & web.
Formulate and implement aggressive user growth strategies, prioritizing organic acquisition and retention loops.
Design and execute onboarding and engagement strategy across mobile and web products.
Create dynamic testing environment to run iterative A/B experiments
Enhance user loyalty by analyzing and optimizing every stage of the user journey.
Provide outstanding leadership, motivating a diverse team to surpass significant growth benchmarks.
Work in tandem with product, engineering, operations, and marketing teams to synchronize business objectives and product vision.
Be the ambassador for user needs, integrating user insights into platform development.
Define and maintain high standards for operational processes that drive consistent growth.
Harness Fanatics' strategic resources to supercharge the growth trajectory of our product offerings.
Qualifications:
10+ Years Proven success within a growth-centric leadership role, ideally with experience in social commerce, mobile gaming or social content platforms.
Expertise in organic growth strategies with a portfolio that demonstrates revenue boosts independent of paid marketing.
5 years+ experience & evidence leveraging data analysis & user insights for user base growth & platform enhancement.
A deep-seated passion for meeting user needs and crafting compelling value propositions for a diverse audience.
Demonstrated leadership strength, with a track record of guiding teams during high-velocity growth phases.
A competitive edge, as shown by achieving and surpassing ambitious growth targets from the ground up to scale up businesses.
Join Us:
Elevate your career trajectory with a role that challenges you to merge creativity with analytics, and leadership with strategy. If you're driven by metrics, inspired by innovation, and ready to lead a category-defining platform to new heights, we want to meet you.
In Los Angeles, the salary range for this position is $225,000-$285,000, which represents base pay only and does not include short-term or long-term incentive compensation. For NYC, the salary range is $244,000-$310,000. These salary ranges are specific to Los Angeles or NYC and may not be applicable to other locations. When determining base pay, as part of a final compensation package, we consider several factors such as location, experience, qualifications, and training.
About Us
Fanatics is building a leading global digital sports platform. The company ignites the passions of global sports fans and maximizes the presence and reach for hundreds of sports partners globally by offering innovative products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans, a global partner network with over 900 sports properties, including major national and international professional sports leagues, teams, players associations, athletes, celebrities, colleges, and college conferences, and over 2,000 retail locations, including its Lids retail business stores.
As a market leader with more than 18,000 employees, and hundreds of partners, suppliers, and vendors worldwide, we take responsibility for driving toward more ethical and sustainable practices. We are committed to building an inclusive Fanatics community, reflecting and representing society at every level of the business, including our employees, vendors, partners and fans. Fanatics is also dedicated to making a positive impact in the communities where we all live, work, and play through strategic philanthropic initiatives.
About the Team
Fanatics Collectibles is a leading licensor, producer, designer, and seller of physical and digital trading cards, sports memorabilia, and other digital assets for entertainment and sports properties globally, as well as a manufacturer of physical and digital trading cards. It has secured exclusive licensing arrangements with major national professional sports leagues, including the MLB, NFL and the NBA, and related players associations, to produce physical and digital trading cards and other collectibles.
Fanatics Collectibles also has partnerships with a number of individual international sports teams and leagues, as well as owners of other entertainment properties granting similar exclusive rights. Fanatics Collectibles recently announced Fanatics Live, expected to launch later in 2023, which will focus on transforming the digital shopping experience through personality-driven content and entertainment.
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