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Product Marketing Manager

Los Angeles, CA, United States

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Are you a storyteller who is passionate about disruptive and sustainable technology? Epson has a unique opportunity for an exceptional, business minded Product Marketing Manager to be the evangelist for its innovative Business Inkjet portfolio. This highly visible role will be instrumental in articulating Epson’s value proposition to reseller partners and end users alike and developing programs to enable sales success. This position will be based out of our Los Alamitos office with the opportunity for a hybrid work schedule.

Principal Accountabilities

In addition to the following Epson's policies and procedures, principle accountabilities include, but are not limited to:

Product Development

Provides input into the development of product road maps for assigned product(s).

Coordinates and manages relationship with Parent Company to monitor product development process and makes recommendations for meeting market needs.

Conducts and analyzes market information and makes recommendations.

Product Management

Contributes to achieving revenue and gross profit targets for assigned areas. Establishes structured processes for a complete product launch for assigned product(s).

Works closely with Marketing Communications, Documentation, Service/Support, Logistics, Parent Company, Sales, and other groups to manage the product throughout its lifecycle.

Makes recommendations regarding positioning and pricing of assigned product(s).

Provides recommendations for key advertising and promotions tactics for assigned product(s).

Manages end of product lifecycle and transition to minimize inventory and ensure launch time frames are met. Serves as internal and external PR spokesperson and product champion for assigned product(s).

Represents the company at events, including sales meetings and trade shows. Supports the sales team in customer visits and presentations.

Conducts competitive analysis and benchmarking and makes recommendations.

Initiates and maintains relationships with industry trade groups, analysts, and publications.

Relationship Management

Responsible for hiring, motivating, evaluating, developing group/department personnel.

Provides coaching and mentoring to team members.

Advises management and provides recommendations on personnel and problem issues ( that require escalation).

Builds strong relationships with peers and Senior Managers to best meet company goals and objectives.

Manages and leverages relationships with vendors for a specific product/service (best price, best product, etc).

Maintains professional relationships with peers in other corporations and outside organizations.

Department Management

Operates within budgetary constraints, participates in the development of annual budget forecasts; participates in updating and reconciling operating and budget plans as required.

Develops and maintains written departmental standards and procedures.

Directly contributes to development of tactical and annual operating plans, defining goals and objectives for the group.

Experience at an intermediate level (5-8 years)

Completion of an undergraduate program or equivalent experience (B.A. or B.S.)

Epson America, Inc. is an Equal Opportunity/ Affirmative Action Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, disability and protected veteran status, as well as any other characteristic protected by federal, state or local law.

#LI-Hybrid

Nearest Major Market: Orange County

Nearest Secondary Market: Los Angeles

Job Segment: PLM, Manager, Marketing Manager, Outside Sales, Product Marketing, Management, Marketing, Sales

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