Marketing Manager

New York, NY, United States

We are on the hunt for an experienced Marketing Manager to join our vibrant digital marketing agency and take our internal marketing initiatives to exhilarating new heights. If you live and breathe marketing, have a creative spark that can set the digital world on fire, and love the thrill of crafting compelling brand narratives, we want you on our team!

WHO WE ARE

Direct Agents is an independent, growth marketing consultancy at the intersection of technology and human ingenuity

CLIENTS WE'VE WORKED WITH INCLUDE

Marvel, Wacoal, Belkin, NBA, CW, RBC, Bazooka Brands and more

WHAT SETS UP APART

Fast Tracked Professional Growth

2x speed for individual learning and career development

Minority Owned and Diverse

We are proud to be certified as a Minority Owned business by the National Supplier Diversity Council. We are one of the few agencies to be 48% BIPOC across the agency and 38% of senior leadership. Additionally, we celebrate our 60% Female representation, 40% of senior leadership.

WHY DIRECT AGENTS

We believe that personal success comes from the hard work that you put in. We skip the politics and bureaucracy and empower you to directly impact the speed of your growth. Some of the opportunities you'll have to thrive as a thought leader include:

Access to Cutting-Edge Practices: Stay at the forefront of the industry with forward-thinking practices across major technology platforms like Google AI search, Meta, TikTok, and Amazon

Best-in-Class Tech Stack: Work with top-tier tools like Segment, mPartical, PowerBI, Tableau, Microsoft Azure, Google Big Query, Python, Google Workspace, Slack, ClickUp, Zoom and more ensuring you have the resources you need to excel in your role

Innovative Solutions: Dive into exciting growth areas like MMM, CTV, Social Commerce, Retail Media and emerging technologies, backed by our commitment to continuous innovation

Future Forward AI: Future proof your career with access to AI research and best practices for AI powered Data analysis, efficiency and custom AI Chatbots

Personalized Career Development: Receive tailored support for your professional journey, including direct access to executive leaders who are invested in your success

Continuous Learning Opportunities: Engage in a variety of internal and external training programs and conferences covering technical skills, professional growth, leadership and management

Strategic Problem Solving: Contribute to strategic roundtable discussions where your ideas and insights can directly impact the agency's approach to challenges and opportunities

Inclusive Marketing Initiatives: Be a part of our marketing initiatives shaping our POV content, videos, and company social platforms to showcase your expertise

Industry Recognition: Leverage our support to seize speaking and award submission opportunities across renowned industry publications like Media Post, Digiday and more

HOW YOU'LL MAKE AN IMPACT

Key Responsibilities

As Digital Marketing Manager, you will create and build our digital marketing strategy and plan across all key marketing areas Website Contribute design and content ideas

Lead new page development and any redesigns

Continuously evaluate for improvements

Work with SEO team to optimize content and design

Paid Media Work with paid media team to establish and manage evergreen and special campaign strategy

Manage external paid media partner relationships and campaigns

Content Oversee and ensure consistent content development inclusive of general thought leadership, quick-response trend POVs, white papers, and other material

Fully manage email & LinkedIn newsletters

Lead podcast and webinar organization and execution

Awards & Events Work closely with leadership and client teams to identify and submit for industry awards & recognition

Identify conference opportunities and lead communication to land speaking opportunities for Direct Agents thought leaders

Work with leadership to plan and execute client events (dining, webinars, in-person thought leadership)

Organize and plan events in collaboration with key partners such as Google, Facebook, etc., both virtually and in-person

Research new event ideas, venues, and vendors to enhance event experiences that leave attendees inspired, and our brand shining brightly

Sales & Marketing Materials Assist with sales deck design and storytelling to convey our value in the most impactful way

Work with client teams to develop case studies and POVs

Collaborate with cross-functional teams to create engaging marketing assets, including videos, GIFs, and other promotional content

Innovation and Impact Dive into the future of marketing, staying ahead of trends, and innovating fearlessly. Contribute to groundbreaking marketing initiatives that not only make waves in our industry but redefine the game altogether

Leadership Manage internal and external teams to most effectively deliver on your objectives

Cultivate a collaborative atmosphere, fostering a culture of creativity, innovation, and mutual support.

YOUR BACKGROUND Marketing Management: 4+ years of marketing management experience, professional services or B2B industry preferred

Communication & Storytelling: Excellent written and verbal communication skills with ability to craft compelling and unique messaging

Strategic Visionary: Ability to understand and effectively drive "big picture" business goals

Results Driven: Ability to achieve measurable business outcomes

Creative Eye: Ability to create visually appealing and informative presentations across tools like Google Slides and Powerpoint

Proactive & Agile: Must be self-motivated and able to take the initiative to get the job done with the ability to adapt swiftly to changing priorities

Foundational Skills: Excellent attention to detail, time management, and organizational skills

OUR AWARD WINNING PEOPLE FIRST CULTURE

6x Winner of Crain's Best Places to Work (2018 - present)

Most Dedicated to Employee Growth finalist in Digiday's Work Life Awards

Hybrid at Direct Agents is about: Human connection and establishing strong working relationships

Fostering a tailored approach for team members' rapid growth

Making space for camaraderie and just for fun moments

Prioritizing mental health & overall wellness

This role is based in our NYC office and you must reside or be willing to relocate within commuting distance of the office for this role. Our company hybrid schedule requires a minimum of 3 days/week in office. The beginning week of each month follows a 4-day schedule for our "Team Collaboration Week".

ESSENTIALS AND PERKS A competitive salary of $80,000 - $95,000, depending on experience, with annual compensation reviews based on performance Opportunity for bi-annual bonus pay based on company and individual performance

Regular performance reviews and growth path check-ins throughout onboarding and quarterly after that

Health, dental, vision, and mental health benefits including access to providers like: One Medical, Talkspace, KindBody, and Health Advocate

Paid Time Off, Birthdays, Volunteering Time PTO: 15 - 24 days/year depending on seniority and tenure

Sick/Safe Leave: 7 days/year

Your birthday is a day off!

Paid Parental Leave: up to 12 weeks depending on seniority and tenure

Summer Fridays: Half day schedule from Memorial Day through Labor Day

A new MacBook Pro laptop for ease of work in office or remotely

A newly built and sun drenched penthouse office with incredible views over Flatiron Our 'Acceleration Hub' is our new NYC HQ located on 5th Ave in the heart of the Flatiron District

Each team member has a dedicated workspace with 2 large monitors and all the necessary peripherals (Jabra headset, keyboard, mouse)

Access to commuter benefits and annual memberships to Citibike

Happy Hours and our premier annual events including 'Field Day' and our annual themed Holiday party extravaganza

Dog friendly office!

An inspiring atmosphere with supportive colleagues and innovative projects

Future career development opportunities with internal and external opportunities for professional growth and networking

Epic regular team building and celebrations

An unwavering belief that we can build, create and grow together!

If you're looking for a new role with space to directly influence the business and company culture, apply today!

COME AS YOU ARE

We think of our organization as a tight-knit team built on a foundation of respect. Your gender, your skin color, who you love, or who your big shot uncle is doesn't make a difference here. Direct Agents is a progressive and open-minded meritocracy. If you're smart and good at what you do, come as you are.

We are proud to be an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Direct Agents makes hiring decisions based solely on qualifications, merit, and business needs at the time.