Email Alert for
ⓘ There was an unexpected error processing your request.
Please refresh the page and try again.
If the problem persists, please contact us with your issue.
You can always manage your preferences and update your interests to ensure you receive the most relevant opportunities.
Get ready to discover your next great opportunity.
Airmedia
Seattle, WA, United States
At KNKX we work hard to create a culture where employees feel valued and respected. Employees are trusted and encouraged to be a part of process improvements that impact their work, create value for our customers, and help build trust in public media. KNKX is a Puget Sound area public media company, dedicated to bringing jazz, blues, regional news,
Job Source: AirmediaAudienceplus
Seattle, WA, United States
As the Product Education Digital Content Strategy Manager, you will play a strategic leadership role in shaping and implementing digital content strategies that drive alignment with Salesforce and Customer Success product roadmaps while elevating digital customer onboarding and adoption experiences. Job Responsibilities Lead cross-functional coll
Job Source: AudienceplusMCG Health
Seattle, WA, United States
At MCG, we lead the healthcare community to deliver patient-focused care. We have a mission-driven team of talented physicians and technical experts developing our evidence-based content and innovating our products to accelerate improvements in healthcare. If you are driven to enhance the US healthcare system, MCG is eager to have you join our team
Job Source: MCG HealthOsborn Consulting
Clyde Hill, WA, United States
Osborn Consulting Director of Strategy Clyde Hill , Washington Apply Now Osborn Consulting is looking to fill a new position of Director of Strategy. This individual will be a visionary leader, scanning both internal landscapes and external horizons for opportunities to propel our business forward. They'll leverage their expertise to
Job Source: Osborn ConsultingMcKinstry
Seattle, WA, United States
McKinstry Director of Planning and Strategy Seattle , Washington Apply Now Apply Now (https://phg.tbe.taleo.net/phg02/ats/careers/v2/applyRequisition?org=MCKINSTRY&cws=41&rid=8350) Build the future, spark innovation and align your career with purpose. McKinstry is innovating the waste and climate harm out of the built environment and
Job Source: McKinstryDocuSign, Inc.
Seattle, WA, United States
Company Overview Docusign brings agreements to life. Over 1.5 million customers and more than a billion people in over 180 countries use Docusign solutions to accelerate the process of doing business and simplify people’s lives. With intelligent agreement management, Docusign unleashes business-critical data that is trapped inside of documents. Un
Job Source: DocuSign, Inc.Cambia Health Solutions
Renton, WA, United States
Cambia Health Solutions Director Strategy & Innovation Renton , Washington Apply Now Director of Strategy & InnovationOregon, Washington, Idaho or UtahBuild a career with purpose. Join our Cause to create a person-focused and economically sustainable health care system.Who We Are Looking For:Every day, Cambia's dedicated leadership te
Job Source: Cambia Health SolutionsMN Custom Homes
Bellevue, WA, United States
About MN Custom Homes Founded in 2011 by two Bellevuelocals, we have grown to become the preeminent Eastside luxury home builder today. Since Day 1 we have been driven by innovation and obsessed with setting our homes apart through their overall design and functionality. We truly get a thrill doing what we love most: building thoughtful homes t
Job Source: MN Custom HomesBellevue, WA, United States
Please note: This role will be based in Bellevue, WA and requires an in-office presence.
We are seeking a Director - Inbound Content Strategy to join the Revenue Growth team at Freshworks. The ideal candidate will build the overall strategy to develop content to drive Inbound traffic, engagement, and conversion for all our products. The role involves building, coaching, and managing a team of email copywriter, direct response copywriter, content editor, and content specialist. This is a strategic role where the touchpoints you oversee include SEO and blogs, email marketing, landing pages, in-product marketing copy, and banner & text ads. Your impact will be measured against traffic, page & ad engagement, and content-led engagement and conversion.
You thrive in global and cross-functional organizational structures.
Job Responsibilities Assess & refine buyer journey, ICP definition, and value propositions across products & personas and build a full-funnel content strategy for the Inbound business at Freshworks
Audit content performance and improve performance of Ads, landing pages, In-product marketing copy, and email marketing spanning across prospects and customers
Identify, onboard, and guide external agencies to manage high-velocity content output such as SEO & Blogs, and Email
Establish workflows across teams spanning the buyer journey, from Traffic & Acquisition, Web Conversion rate optimization to Trial monetization & lifecycle marketing
Identify new content opportunities by leveraging insights from buyer research, visitor, trial and customer analytics to build content programs that drive traffic, engagement, and conversion
Own and manage lifecycle marketing programs for all journeys post-trial - these segments include in-trial, trial expired, free plan users, and existing customers
Build the right audience segments, define key lifecycle program metrics and how they connect up to Key results; partner with the Marketing Analytics team to develop measurement and reporting to track performance against these metrics
Continuously improve journey conversion rates by identifying new opportunities for growth, developing testable hypotheses, and running experiments to validate them
Partner with Brand and Product Marketing to ensure adherence to brand guidelines and messaging relevance to building a delightful content experience
Job Requirements A total experience of 15 years, out of which 10+ years of experience in Content Marketing for SaaS organizations
Experience overseeing a team of short-form and long-form content, editing, and copywriting across various formats and channels
Excellent program manager – from one-off projects to BAU projects to large, multi-dimensional programs of projects/business initiatives – from planning to execution and retrospective review.
Excellent leadership, communication, and interpersonal skills with the ability to collaborate effectively with cross-functional teams.
#J-18808-Ljbffr
Email Alert for Director, Content Strategy jobs in Bellevue, WA, United States
ⓘ There was an unexpected error processing your request.
Please refresh the page and try again.
If the problem persists, please contact us with your issue.
You can always manage your preferences and update your interests to ensure you receive the most relevant opportunities.
Get ready to discover your next great opportunity.