Senior Account Executive

Irving, TX, United States

Ability to effectively problem solve and deal with conflict

Strong time management and prioritization skills

Ability to multi-task

5-7+ years agency account management or corporate marketing experience

Bachelor’s degree or equivalent related experience

Professional presentation and communication ability

Ability to be organized, work efficiently, prioritize, and meet deadlines

Aptitude for capturing and recalling detailed information and implementing it accurately

Experience working with a franchise business

Experience working with direct mail, print, broadcast, or other advertising vendors helpful

40% Travel

Responsibilities The Senior Account Executive will develop, present, and execute annual strategic marketing and advertising plans

The Senior Account Executive is comfortable building relationships and will work directly with franchisees and corporate marketing and operations

They will typically supervise at least one direct report

Develop, present and execute annual strategic marketing plans for assigned markets, consisting of mid-size and small DMAs

Prepare and present Moroch’s recommendation, point of view, and/or creative product to franchisees

Track and communicate results of marketing plans to franchisees, adjust plans as the business requires

Understand the dual expectations and business goals of the DMAs and the franchisees

Plan budgets with accuracy and in a timely manner

Establish and build strong working relationships with franchisees and regional operations partners

Manage the “day-to-day” business with franchisees, maintaining knowledge on the key business conditions

Follow processes and systems to ensure adherence to the timelines for the flow of work

Maintain regular communication and contact with franchisees

Ensure strong relationships with media vendors

Excellent communication and customer service

Budget management with an eye for detail

Time management and prioritization

Qualifications Ability to effectively problem solve and deal with conflict

Strong time management and prioritization skills

Ability to multi-task

5-7+ years agency account management or corporate marketing experience

Bachelor’s degree or equivalent related experience

Professional presentation and communication ability

Ability to be organized, work efficiently, prioritize, and meet deadlines

Aptitude for capturing and recalling detailed information and implementing it accurately

Experience working with a franchise business

Experience working with direct mail, print, broadcast, or other advertising vendors helpful

40% Travel

Responsibilities The Senior Account Executive will develop, present, and execute annual strategic marketing and advertising plans

The Senior Account Executive is comfortable building relationships and will work directly with franchisees and corporate marketing and operations

They will typically supervise at least one direct report

Develop, present and execute annual strategic marketing plans for assigned markets, consisting of mid-size and small DMAs

Prepare and present Moroch’s recommendation, point of view, and/or creative product to franchisees

Track and communicate results of marketing plans to franchisees, adjust plans as the business requires

Understand the dual expectations and business goals of the DMAs and the franchisees

Plan budgets with accuracy and in a timely manner

Establish and build strong working relationships with franchisees and regional operations partners

Manage the “day-to-day” business with franchisees, maintaining knowledge on the key business conditions

Follow processes and systems to ensure adherence to the timelines for the flow of work

Maintain regular communication and contact with franchisees

Ensure strong relationships with media vendors

Excellent communication and customer service

Budget management with an eye for detail

Time management and prioritization

Job Summary

The Senior Account Executive will develop, present, and execute annual strategic marketing and advertising plans. The Senior Account Executive is comfortable building relationships and will work directly with franchisees and corporate marketing and operations. They will typically supervise at least one direct report...

Responsibilities

• Develop, present and execute annual strategic marketing plans for assigned markets, consisting of mid-size and small DMAs

• Prepare and present Moroch’s recommendation, point of view, and/or creative product to franchisees

• Track and communicate results of marketing plans to franchisees, adjust plans as the business requires

• Understand the dual expectations and business goals of the DMAs and the franchisees

• Plan budgets with accuracy and in a timely manner

• Establish and build strong working relationships with franchisees and regional operations partners

• Manage the “day-to-day” business with franchisees, maintaining knowledge on the key business conditions

• Follow processes and systems to ensure adherence to the timelines for the flow of work

• Maintain regular communication and contact with franchisees

• Ensure strong relationships with media vendors

• Required skills

• Ability to effectively problem solve and deal with conflict

• Excellent collaboration and persuasion

• Strong time management and prioritization skills

• Ability to multi-task

• Excellent communication and customer service

• Budget management with an eye for detail

• Time management and prioritization

Qualifications

• 5-7+ years agency account management or corporate marketing experience

• Bachelor’s degree or equivalent related experience

• Professional presentation and communication ability

• Ability to be organized, work efficiently, prioritize, and meet deadlines

• Aptitude for capturing and recalling detailed information and implementing it accurately

• Applications required: Microsoft Office including Word, Excel (at least intermediate Excel experience preferred), PowerPoint, Outlook, Adobe Acrobat

Preferences

• Experience working with a franchise business

• Experience working with direct mail, print, broadcast, or other advertising vendors helpful

Special Position Requirements

• 40% Travel

This job description reflects the general details considered necessary to describe the principal functions of the job. It shall not be construed as a detailed description of all work requirements, nor is it intended to be an exhaustive list of responsibilities and duties necessary to perform the job. Moroch Partners is an Equal Opportunity Employer Company information

Since 1981, Moroch has been the multi-unit and franchise marketing experts. Headquartered in Dallas, TX, we build brands through our local market insights, strategy, multicultural understanding, data and creativity. As an independent agency, we help our clients, including McDonald’s, Six Flags, Planet Fitness, Midas and more, create connections that last.

Advertising, Public Relations, Marketing, Media, Branding

Privately Held

Company Specialties:

integrated marketing, brand strategy and insights, public relations, experiential, creative, multicultural, social media, production, digital & interactive services, media planning & buying, multi-unit, and franchise

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