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Senior Account Executive

Miami, FL, United States

The Senior Account Executive is the day-to-day point person on key client projects, developing and executing media relations, and leading the development of plans and programming to solve clients' business challenges.

The ideal candidate is results-driven, has a deep understanding of traditional and new media PR tactics and strategies, and is fearless about media pitching and interacting with influencers, podcasters, and other stakeholders.

Responsibilities include:

Managing day-to-day earned media strategy work

Proactively developing and recommending strategic PR initiatives and comprehensive campaigns

Developing strategic earned media and influencer communication plans, backed by insights, timelines, and budget estimates

Executing earned media and influencer plans; this includes media pitching national and local publications as well as vetting, negotiating, and seeing through influencer partnerships

Building relationships with third-party influencers and internal business partners to meet client needs

Overseeing account-administrative work, including clip quality, media list maintenance, press kit maintenance, agendas, and notes, reporting documents, etc.

Qualifications

Bachelor's degree in Public Relations, Communications, Marketing, or a related field

3-4 years of business experience

Strong written and verbal communication skills

Strong organizational, people, and project management skills

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