Channel Marketing Manager

Boston, MA, United States

Req ID: 120530

Remote Position: Yes

Region: Americas

Country: USA

Summary

If you possess a strategic mindset and are passionate about empowering channel partners and driving business growth in the enterprise and data center markets, we invite you to apply for this exciting opportunity. Join us in shaping the future of the IT industry!

Detailed Description

We seek a dynamic and experienced Channel Marketing Manager to join our team. In this role, you will be responsible for developing and executing channel enablement strategies in partnership with the Channel Sales Team. You will drive partner engagement, enhance their capabilities, and ultimately contribute to the growth of our business. With advanced expertise in marketing and managing cross-functional complex projects, the incumbent must display a high degree of judgment and independence. Incumbents will have decision-making authority and autonomy to deliver on the goals of the department/function, as applicable, and influence others cross-functionally to ensure department and functional goals are met. May represent the organization in public speaking venues and/or community events.

Performs tasks such as, but not limited to, the following:

Channel Enablement Strategy:

Develop and implement a comprehensive channel enablement strategy that aligns with overall marketing and business objectives.

Identify key areas for partner development and create programs with Celestica sales manager to address these needs.

Content Development:

Collaborate with product marketing, sales, and technical teams to create compelling enablement content, including sales collateral, training materials, and product documentation.

Ensure that content is tailored to the needs of different partner types and addresses specific pain points.

Training and Certification:

Design and manage training programs to enhance partner sales and technical teams’ knowledge of our products and solutions.

Implement certification programs to validate partner expertise and promote a high level of competency.

Sales Enablement:

Work closely with the sales team to understand their engagement needs and challenges with partners.

Develop tools and resources that empower the sales team to communicate our value proposition to partners effectively.

Channel Communication:

Establish and maintain clear and effective communication channels with partners.

Regularly update partners on new products, features, and relevant industry trends.

Performance Measurement:

Define and track key objectives and results to measure the effectiveness of channel enablement programs.

Analyze data and feedback to refine and improve strategies continuously.

Event Management:

Plan and execute events like partner conferences and training sessions to foster collaboration and strengthen relationships with key channel partners.

Market Research:

Stay informed about industry trends, competitive landscape, and partner needs to ensure our channel enablement programs remain cutting-edge and relevant.

Knowledge/Skills/Competencies

Proven experience in channel marketing or partner enablement roles

Strong project management skills with the ability to manage multiple initiatives simultaneously.

Excellent communication and interpersonal skills.

Familiarity with data center and enterprise IT technologies and solutions.

Results-driven with a focus on achieving measurable outcomes.

Excellent writing and presentation skills

Highly skilled in mobilizing and influencing virtual teams

Ability to interact effectively with Sr. management (both internal and external)

Active listening and high-value questioning skills.

Physical Demands

Duties of this position are performed in a normal office environment.

Duties may require extended periods of sitting and sustained visual concentration on a computer monitor or on numbers and other detailed data.

Repetitive manual movements (e.g., data entry, using a computer mouse, using a calculator, etc.) are frequently required.

Occasional overnight travel may be required

Typical Experience

Five to ten years of applicable experience

Typical Education

Bachelor’s degree in Marketing, Business, or a related field; MBA is a plus.

Notes

This job description is not intended to be an exhaustive list of all duties and responsibilities of the position. Employees are held accountable for all duties of the job. Job duties and the % of time identified for any function are subject to change at any time.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Celestica’s policy on equal employment opportunity prohibits discrimination based on race, color, creed, religion, national origin, gender, sexual orientation, gender identity, age, marital status, veteran or disability status, or other characteristics protected by law.

This policy applies to hiring, promotion, discharge, pay, fringe benefits, job training, classification, referral and other aspects of employment and also states that retaliation against a person who files a charge of discrimination, participates in a discrimination proceeding, or otherwise opposes an unlawful employment practice will not be tolerated. All information will be kept confidential according to EEO guidelines.

Location: This is a remote position, with travel as necessary. We are open to considering candidates close to any of our US locations in Massachusetts, Pennsylvania, Minnesota, Texas, Arizona, Oregon or California as well as locations near major airports such as the Northeast, Southeast, Midwest and Pacific Coast.

COMPANY OVERVIEW:

Celestica (NYSE, TSX: CLS) enables the world’s best brands. Through our recognized customer-centric approach, we partner with leading companies in Aerospace and Defense, Communications, Enterprise, HealthTech, Industrial, Capital Equipment and Energy to deliver solutions for their most complex challenges. As a leader in design, manufacturing, hardware platform and supply chain solutions, Celestica brings global expertise and insight at every stage of product development – from drawing board to full-scale production and after-market services for products from advanced medical devices, to highly engineered aviation systems, to next-generation hardware platform solutions for the Cloud. Headquartered in Toronto, with talented teams spanning 40+ locations in 13 countries across the Americas, Europe and Asia, we imagine, develop and deliver a better future with our customers.

Celestica would like to thank all applicants, however, only qualified applicants will be contacted.

Celestica does not accept unsolicited resumes from recruitment agencies or fee based recruitment services.