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Simpplr Inc
Redwood City, CA, United States
The Opportunity Simpplr is looking for an experienced data-driven Demand Gen Director, reporting to Simpplr’s VP of Growth Marketing & Development, with a passion for developing, managing, and executing world-class programs and events to expand our voice in the market, drive pipeline and accelerate the sales cycle in North America. This is both an
Job Source: Simpplr IncGrazitti Interactive Inc.
Mountain View, CA, United States
Job Description Job Description Salary: We are looking for proficient Demand Generation Manager, for our US Office. This is a Full time remote opportunity. Your role as Demand Generation Manager will be to support all marketing efforts related to demand generation and growth strategies, sales enablement, brand awareness and pipeline development. T
Job Source: Grazitti Interactive Inc.FocusKPI Inc.
Mountain View
FocusKPI is looking for a Demand Generation Strategist to join the Demand Generation Transformation team within our client. Demand Generation Strategist, to help drive end-to-end campaigns and increase demand for their Enterprise and Cross-sell motions. Your role will be to build and execute the B2B demand generation strategy working alongside sale
Job Source: FocusKPI Inc.Haus Analytics, Inc.
Mountain View, CA, United States
About Haus Haus is a marketing science platform that helps brands measure and maximize the business impact of their marketing spend with scientific precision. Over $360B spent annually on paid advertising in the US alone, and the famous quote “half the money I spend on advertising is wasted; the trouble is I don't know which half” still rings true.
Job Source: Haus Analytics, Inc.FocusKPI, Inc.
Mountain View, CA, United States
FocusKPI is looking for a Demand Generation Strategist to join the Demand Generation Transformationteam within our client. Demand Generation Strategist, to help drive end-to-end campaigns and increase demand for their Enterprise and Cross-sell motions. Your role will be to build and execute the B2B demand generation strategy working alongside sales
Job Source: FocusKPI, Inc.DuploCloud
San Jose, CA, United States
Job Description Job Description About DuploCloud: DuploCloud is a software platform that allows engineering teams to achieve their infrastructure automation, security and compliance goals by offering DevOps-as-a-Service. We strive to make DevOps and Infrastructure-as-Code accessible for everyone; where application developers can focus on buildi
Job Source: DuploCloudConfidential
Santa Clara, CA, United States
Vice President, Demand Generation About the Company Innovative provider of NoSQL database technology solutions Industry Computer Software Type Public Company Founded 2009 Employees 501-1000 Categories Big Data Cloud Data Services Database Enterprise Software Specialties NoSQL database technology Document-oriented database technology Key-value dat
Job Source: ConfidentialOtter.ai
Mountain View, CA, United States
Join us on our quest to make conversations more valuable! At Otter, we're fueled by the unwavering teamwork and dedication of our employees. Our collective passion drives us to lead with AI innovation, inspired by a sense of urgency in everything we do . Through collaborative effort and a spirit of innovation we strive to push the boundaries
Job Source: Otter.aiSanta Clara, CA, United States
The Opportunity
Reporting to the Chief Marketing Officer, you will be a crucial member of the Marketing Leadership Team, and you will be a key contributor to both the Marketing organization and the company overall. This highly visible role will interact with Couchbase leadership including the broader Go-To-Market (GTM) organization. This opportunity is ideal for a leader with a passion for driving demand and achieving improvements that drive efficiency and outcomes. As a team, we are excited by attacking hard problems, and want someone who excels at operational rigor while driving progressive improvements and has a strategic vision for demand processes.
The Organization
This role is preferably located in our Santa Clara headquarters 3 days a week and will report to the Chief Marketing Officer, John Kreisa . The Marketing organization consists of five teams; Communications, Field Marketing, Product Marketing, Developer Engagement, Partner Alliances and Demand Generation.
The Role
Marketing Systems and Process Expertise:
Leverage deep expertise in marketing automation systems, CRM platforms, and other relevant technologies to optimize and streamline demand generation processes specific to Couchbase's offerings.
Implement and enhance marketing systems for efficient lead generation, scoring, and nurturing tailored to the unique needs of Couchbase's target audience.
Campaign design, execution and measurement:
Oversee the flawless execution of demand generation campaigns for Couchbase, ensuring precision and consistency across all marketing materials and communications.
Analyze data insights to refine and improve demand generation programs continuously, taking into account the specific nuances of Couchbase's market positioning.
Enterprise Software and Database Market Penetration:
Apply extensive experience in marketing for enterprise software solutions and the database market to develop and execute targeted demand generation strategies for Couchbase.
Collaborate with product marketing to articulate compelling value propositions for Couchbase's NoSQL database solutions.
Product-Led Growth Leadership:
Infuse product-led growth principles into demand generation strategies for Couchbase, driving user acquisition and engagement through the seamless experience of our cutting-edge database products.
Collaborate closely with the Product team to align demand generation efforts with Couchbase's product development cycles and feature releases.
Cross-Functional Demand Strategy:
Lead cross-functional teams to develop and execute integrated demand generation plans aligned with Couchbase's business goals.
Collaborate closely with sales, field marketing, partner marketing, product marketing, and other key stakeholders to ensure cohesive messaging and strategy across all customer touchpoints specific to Couchbase's market presence.
Sales Development strategy:
Drive the Couchbase sales development team to align demand generation efforts with sales priorities in the dynamic landscape of NoSQL databases.
Establish and maintain strong communication channels between demand generation and Couchbase sales teams to facilitate efficient lead handoff and conversion.
What you’ll need (Capabilities)
Minimum 15+ years of experience in demand generation, with a focus on enterprise software, particularly in the database market.
Lead Yourself:
Demonstrates our company values , in particular an appetite for making tomorrow better than today and attacking hard problems, while being a good human, always.
Strong orientation towards building for scale, leveraging demand team skills, processes and technology.
Ability to combine strategic, progressive practices with meeting key marketing standards.
An orientation towards using data to derive analytical insight to inform your approach.
Lead The Team:
Experience leading demand generation teams focused on end to end digital demand generation.
Excellent leadership and interpersonal skills for effective collaboration with cross-functional teams.
Lead The Business:
Able to align demand activity to company revenue goals and targets
Experience in building and executing a global demand generation strategy coordinated with field and partner events
A history of tracking, analyzing and drivingkey demand metrics from the marketing funnel through to sales opportunities.
Success in driving effective demand generation programs tailored to the unique challenges and opportunities in the database industry is a plus.
In-depth knowledge of marketing automation systems, CRM platforms, and other relevant technologies.
Strong analytical skills and attention to detail, with a keen understanding of Couchbase's market positioning.
Prior experience with product-led growth strategies is highly desirable.
The anticipated starting base pay range for this role is listed below. Base salary is not the only component of our competitive total rewards package - you may also be eligible for bonus, commissions, equity, and other benefits as described below. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, licenses and certifications, and specific work location.
Base Pay Range
$250,000 - $300,000
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Email Alert for VP, Demand Generation jobs in Santa Clara, CA, United States
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