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Vice President of Sales

Sterling, VA, United States

Job Details

Description

Responsibilities:

Develop annual sales plan in support of organization strategy and objectives

Analyze market factors, using data to inform the sales deployment strategy

Direct implementation and execution of sales policies and practices

Ensure communications are coordinated, support sales plan objectives and meet organizational expenditure requirements in conjunction with internal stakeholders

Recommend and drive sales strategies for improvement based on market research and competitor analyses

Manage multi-channel selling strategies, including inside sales vs. field sales deployment

Design a sales process incorporating both capital and disposable products and services

Build, develop, and manage sales team capable of carrying out needed sales and service initiatives

Build a commercial operations capability that is using data driven insights to optimize sales deployment strategy

Build consistent awareness of competitive activity

Assist with the planning of sales exhibits and trade show strategies

Manage distributor network including devising distributor programs, establishing and negotiating distributor contracts and providing appropriate levels of support and oversight to the distributors

Build strong partnerships with cross functional partners (i.e. Marketing, Professional affairs, Operations, Finance, HR) to foster vital collaboration and synergistic environment that propels success

Oversees the development of annual expense and budgeting process for the sales team

Serve on the Americas Leadership team, providing strategic direction as a critical cross functional partner for the region

Performs other related duties as assigned

Qualifications

Bachelor’s degree or commensurate experience in business administration, sales and marketing or related field

Proven experience as a VP, Sales, or similar role. 10+ years of sales management and process-based selling experience in a medical device or similar industry

Proven experience in vision care sales management preferred

Ophthalmic capital sales experience a plus Excellent leadership/people management experience in sales function, including performance management, coaching and development, sales methods, and employee motivation.

Expert sales forecasting ability

Experience developing sales incentive plans that achieve desired results

Strong experience in utilizing CRM tools (i.e. SalesForce) to drive efficiency in customer and sales team tracking

Outstanding communication and customer service skills

Excellent business analysis acumen and data-driven thinking and decision-making.

Broad experience in strategic planning and marketing, business and marketing development, sales planning and promotions

Results-driven style of leadership Proficiency in strategic planning, organizational management, and creative thinking

Competencies

Core

Customer Focus

Excellence in Execution

Teamwork & Communication

Creative and Analytical Thinking

Leadership

Strategic Leadership & Execution

People Leadership

Managing Risk and Uncertainty in a Changing Environment

Dynamic Learning Mindset

Culture Management

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