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Intuit
Plano
Overview Intuit’s Small Business and Self-Employed Group (SBSEG) is committed to creating solutions to power prosperity around the world, meeting the needs and improving the chances of success for businesses ranging from entrepreneurs just starting out to the small businesses that drive our economy to the larger mid-market businesses with broader s
Job Source: IntuitIntuit
Plano, TX, United States
Overview Intuit’s Small Business and Self-Employed Group (SBSEG) is committed to creating solutions to power prosperity around the world, meeting the needs and improving the chances of success for businesses ranging from entrepreneurs just starting out to the small businesses that drive our economy to the larger mid-market businesses with broader
Job Source: IntuitFortinet
Plano, TX, United States
In this role, you will lead and manage a team of field-based sales reps in the fastest growing segment within Fortinet Mid-Market. As the Mid-Market Segment at Fortinet expands, we are looking for a strong leader to help further develop the sales execution strategy, assist with the recruitment & hiring of Mid-Market field sales reps, and ensure th
Job Source: FortinetVirtuous
Plano
Job Description Job Description About Us Virtuous is on a mission to inspire global generosity by helping nonprofits build better relationships with their donors. We offer a modern software platform that provides mid-sized charities with elegant tools for fundraising, marketing, volunteerism, and online giving. Our talented team is driven to di
Job Source: VirtuousEmployer Direct Healthcare
Dallas, TX, United States
Employer Direct healthcare (EDH) is on a mission to transform access to excellent care for the moments that matter most. As the leading provider of surgical benefits for self-insured employers, we bring guided access to high-quality, affordable care for employers, their employees and the family members. We understand and have experienced the challe
Job Source: Employer Direct HealthcareRFPIO Inc.
Dallas, TX, United States
About Responsive Responsive, formerly RFPIO, is the market leader in an emerging new category of SaaS solutions called Strategic Response Management. Responsive customers including Google, Microsoft, Blackrock, T.Rowe Price, Adobe, Amazon, Visa and Zoom are using Responsive to manage business critical responses to RFPs, RFIs, RFQs, security questio
Job Source: RFPIO Inc.Uberfreight
Frisco, TX, United States
About The Role The Sr Sales Manager owns the success over an industry vertical encompassing a large portfolio of accounts. They are responsible for mid-sized shippers. In this role, this leader will be part of a team that oversees a growing sales org dedicated to expanding our mid-market customer base across all emerging product and service offeri
Job Source: UberfreightTransplace
Frisco, TX, United States
About the Role The Sr Sales Manager owns the success over an industry vertical encompassing a large portfolio of accounts. They are responsible for mid-sized shippers. In this role, this leader will be part of a team that oversees a growing sales org dedicated to expanding our mid-market customer base across all emerging product and service offeri
Job Source: TransplacePlano, TX, United States
Overview
Disrupt the Small Business Mid-Market is one of Intuit’s 5 Big Bets and the Mid-Market Sales Marketing team is responsible for full funnel marketing strategies to help accelerate our success in the Mid-Market through the Account Management sales motion. As part of the Mid-Market Product Marketing organization, we have shared goals with our sales partners and collaborated with product marketing to bring to market the future-state product and services platform.
We are seeking a seasoned B2B marketer to join our team as we build an enterprise-level Sales Marketing center of excellence. The Principal Marketing Manager will have a strong track record in setting strategic direction, strong partnership with sales organizations and executive-level influence. You have demonstrated self-driven accountability of outcomes, deep curiosity for what makes our customers tick, and a bent for speed in action and generating results. You will be responsible for building a customizable approach to value creation for our managed accounts, aimed at exceeding customer engagement and retention goals, while leveraging the latest technology to enable that personalization at scale. To be successful you will bring a mix of strategic vision, cross-functional program execution, a deep understanding for the enterprise-sales and experience working in dynamic environments that move with velocity.
What you'll bring
10+ years of business experience in product and/or sales marketing within SaaS/Technology companies
B2B Marketing Craft Expertise: Proven experience helping sales organizations reach goals by building both DemandGen and LeadGen programs, designing and executing customer content strategies as well as Account Based Marketing for enterprise-level accounts
Customer Obsessed: Leads with customer inquiry, obsessively seeks new insights that help shape and drive our product roadmap, and advocates internally and externally on behalf of our customers
Strategic and Analytical: Experience with both qualitative and quantitative customer research. Ability to quickly analyze and synthesize data from a variety of sources and distill into clear, concise recommendations for an executive audience. Proven ability to leverage data to measure marketing performance, inform growth opportunities and business case development
Tech-Forward: Unabashed at seeking efficiency by testing and deploying the latest technology
Compelling Communicator: Excellent written and verbal communications, with an adaptable voice to communicate externally and engage with our growing business accounts
Self Starter: Demonstrated track record of self-motivation and willingness to proactively and independently take on leadership roles in projects, prioritize what matters, and manage multiple work streams simultaneously
Versatile Problem Solver: Forward-thinking leader with the ability to problem solve with ambiguity, drive data-based decisions and own outcomes, and roll up their sleeves to execute
Collaborator & Influencer: Strong interpersonal and influencing skills in a cross-functional, fast-moving environment. Ability to interact with colleagues of all levels in a peer-like way
BA/BA required or equivalent work experience, MBA preferred
How you will lead
Account Success Plans: Design and implement a new program for Managed Accounts customer success plans, and templatized Quarterly Business Review
Multi-Channel Demand: Create and manage integrated marketing campaigns across multiple channels, including email, social media, digital advertising, and events, to generate consideration and demand
Lead content strategy and content creation to enable demand generation
Nurture Relationships: Provide valuable content, develop webinars and participate in events to build and nurture relationships with customers over time
Develop and lead the implementation of comprehensive account-based marketing (ABM) strategies to target key accounts and drive engagement and revenue
Customer Journey / targeting: Build on contact strategy to create personalized content by role
Customer Insights: Conduct account reviews for insights to inform strategies
Funnel Management: analyze campaign and funnel performance to make data-driven decisions on future marketing programs
Collaborate and Plan: Collaborate with cross-functional teams to ensure marketing campaigns are aligned with overall business goals and objectives
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Email Alert for Principal Marketing Manager- Mid Market jobs in Plano, TX, United States
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