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Territory Sales Manager

Washington, DC, United States

Company Description : Instinct is a rapidly growing, family-owned marketer and manufacturer of science based 100% natural pet food for dogs and cats. Instinct is the Raw Brand, with a mission to get more raw nutrition into every bowl of dogs and cats, for proven healthier and happier long lives. Our company mission is to Empower people to transform the lives of pets. We are committed to hiring and developing a team of passionate, performance-oriented professionals who live by our 4 values of championing raw, empowered to make a difference, collaborating as one team, and striving for excellence through continuous learning and improvement. Our home office is located in St. Louis, Missouri with our Center of Excellence Raw Food kitchens in Lincoln, Nebraska.

Instinct is part of the family-owned group, Agrolimen, who owns leading pet food and human food businesses in the US, China, Europe, and Africa.

Position Summary : This pet passionate individual will represent and ‘own’ Instinct in the neighborhood pet specialty retailer market and work to continually increase distribution and sales of all Instinct products. They will meet or exceed territory retail sales objectives and brand initiatives.

Primary Job Responsibilities

Manage assigned Sales Territory (SC, NC, VA, WV, MD, PA, Washington DC) to achieve sales growth and brand objectives

Create compelling business proposals to persuade retailer partners that Instinct delivers profitable sales

Call on existing retail stores to identify opportunities for SKU expansion and product placement

Research and develop pipeline to open new retail accounts for the Instinct brand

Develop best-in-class relationships with retail owners, buyers and store personnel

Train retail associates on Instinct products and brand story

Set up Instinct merchandised displays and appropriate POS materials in store

Manage day-to-day operations of sales territory, including distributor representative relationships

Manage associated retailer, consumer and distributor events and trade shows

Additional responsibilities

Develop and update annual and quarterly sales plans

Manage, track and report out sales trade budget

Maintain activity reporting system (CRM)

Create regional social media/digital presence in Instinct partner retailers

Other duties as assigned

Required Experience:

Minimum 2-3 years sales experience

Excellent communication skills, written and spoken

Exercise problem solving skills and customer service skills

Exhibit natural curiosity, “people person” and ability to talk to all types of people

Strong attention to detail

Numeric and analytic skills, ability to identify opportunities connecting all data points

Ability to manage budgets

Aptitude for learning about basic animal nutrition

Proficiency with Microsoft Office

Preferred Experience

Pet industry knowledge and/or experience

Key account management preferred

Bachelor’s degree

Digital/social media savvy

Travel Requirements:

Reliable transportation

Overnight travel ~35%+ and flexible hours based on the needs of the business that may include evening or weekends

Compensation and Benefits

Highly competitive compensation package includes health and dental insurance, life and AD&D insurance, flexible spending accounts, health savings account, short and long-term disability, paid time off, Purpose Days off for company partner volunteer opportunities, and 401k with company match .

Our Instinct is to CHAMPION Diversity

At Instinct, we are as passionate about our people as we are about the pets we call family. We are committed to inclusion, empowerment, and respect. We believe that just like our pets, what sets us apart unleashes our greatest strengths. We thrive on the ability to not only empower people to transform the lives of pets through raw nutrition, but also to empower each other to inspire a culture that celebrates our differences. Our unique approach to pet food is what makes us who we are as a company, and our individual identities are what makes us a successful, innovative, authentic team.

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