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Product Marketing Manager

Columbia, MD, United States

Eurotech, a global company that designs, creates and delivers full Internet of Things (IoT) solutions, including services, software and hardware, is seeking a Product Marketing Manager to be added to its marketing and PM team.

The Product Marketing Manager is responsible for all things related to the positioning, promotion and lifecycle of a set of products from concept through end-of-life, ensuring continuity of the product portfolio to support company sales goals.

Duties

Responsible for managing a portion of the global product portfolio, including performing competitive analysis, product positioning and driving promotional activities.

Develops global market requirement documents based on research, collaboration, and understanding of company portfolio and strategic direction.

Provides insights to improve the value proposition, competitive differentiation, and product positioning to ensure strong competitive advantage. Monitors market trends and competitive dynamics.

Attends tradeshows and client visits as needed to support sales and marketing activities.

Requires ability to collaborate across time zones and cultures to facilitate communications and understanding throughout the entire global organization.

Will work with corporate product management team to maintain the product documentation repository.

Will support channel partners and sales team in answering customer questions about product specifications and/or requirements.

Qualifications At least 2 years of technical product marketing and/or product management experience.

Market knowledge of embedded systems, wireless, cloud and/or IoT technologies.

Must be fully functional with Microsoft applications including Word, Excel, and PowerPoint.

Demonstrated interpersonal communication skills with the ability to work within cross-functional groups.

Must be able to travel up to 30%, including international travel.

Italian language skills are a plus.

Office Location Columbia, MD

Skills & Requirements Qualifications

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