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NESN
Watertown, MA, United States
Reporting to the Director of Marketing & PR, the Marketing Manager spearheads NESN’s brand/content marketing strategies, executes on-and-off network marketing plans, oversees agencies and media planning as appropriate, and supports broader growth marketing initiatives. The Marketing Manager leads the coordination and implementation of marketing pla
Job Source: NESNInforma Markets
Framingham, MA, United States
Job Description This position is responsible for leading all marketing activities in support of the Baxter Business Unit, including market research, new product strategies and brand communication activities. The successful candidate will partner with the BUM and director of sales on the development of the Baxter marketing plan and ensure all Baxte
Job Source: Informa MarketsMillTown Plumbing, Heating, Air Conditioning, and Drain Cleaning
Chelmsford, MA, United States
Win for the Employee. Win for the Customer. Win for the Company is our Core Focus at MillTown Plumbing & Heating, Inc. We are a family owned business that has been serving communities for over 35 years. We are a steadily growing home service company providing services for plumbing, heating, cooling and electrical in both residential and commercial
Job Source: MillTown Plumbing, Heating, Air Conditioning, and Drain CleaningKelvin Group
Wilmington, MA, United States
Department: Kelvin Group Employment Type: Full Time Location: Wilmington, MA Compensation: $75,000 - $85,000 / year Description Kelvin Group is adding a Marketing Manager to our team! The Marketing Manager will be responsible for: Collaborate with internal teams to gather relevant content and transform into engaging and impactful materials fo
Job Source: Kelvin GroupMevion Medical Systems
Littleton, MA, United States
Position Summary: The Marketing Manager will be responsible for planning and managing marketing campaigns that promote the company's brand, products, and services. The job duties will include, but not limited to planning campaigns, analyzing metrics, and identifying trends. As well as direct and manage the execution of all marketing projects includ
Job Source: Mevion Medical SystemsGriffin Greenhouse Supplies
Tewksbury, MA, United States
Demonstrated skills, knowledge and experience in the design and execution of marketing, communications and public relations activities Strong creative, strategic, analytical, organizational and personal sales skills Experience developing and managing budgets, and hiring, developing, supervising and appraising personnel Demonstrated successful exper
Job Source: Griffin Greenhouse SuppliesMevion
Littleton
Job Description Job Description Position Summary: The Marketing Manager will be responsible for planning and managing marketing campaigns that promote the company's brand, products, and services. The job duties will include, but not limited to planning campaigns, analyzing metrics, and identifying trends. As well as direct and manage the execut
Job Source: MevionJobs for Humanity
Framingham, MA, United States
Company Description Jobs for Humanity is collaborating with YUPRO Placement to build an inclusive and just employment ecosystem. We support individuals coming from all walks of life. Company Name: YUPRO Placement Job Description Marketing Manager This is a contract opportunity. This is a hybrid opportunity in Framingham, MA. About this positi
Job Source: Jobs for HumanityFramingham, MA, United States
Job Description
This position is responsible for leading all marketing activities in support of the Baxter Business Unit, including market research, new product strategies and brand communication activities. The successful candidate will partner with the BUM and director of sales on the development of the Baxter marketing plan and ensure all Baxter activities are consistent with the Baxter and enterprise strategies.
** This position is 100% On-Site role Monday - Friday **
Salary: $85,000 - $95,000 Exempt
Scope and Function:
This position reports to the Baxter Business Unit Manager. Leads marketing plan and execution for all products manufactured and sold by Baxter. Collaborates with Commercial and Engineering teams to develop sales strategies and new product development specifications to ensure constant revenue growth and market expansion. Manages day-to-day marketing and communications activities and is charged with staying on budget.
Gather Market intelligence to accurately contribute to Long Range forecasting based on market trends.
Use Market intelligence to identify attractive market segments in the Food Service and Wholesale Bakery segments.
Understand Customer’s needs by performing VOC (voice of customer)
Define addressable market size and calculate market share per each sub segment
Support Engineering team during New Product Launch
Develop and implement end-user segment positioning and marketing strategies for Baxter; manage all execution adhering to set continuity guidelines.
Own the marketing budget and manage appropriately. Align the marketing budget with the initiatives in the annual Operating Plan. Reallocate as appropriate to drive highest ROI.
Develop compelling marketing collateral based on relevance (meets needs, or ideally solves unmet needs), credibility (reasons to believe), and differentiation (features/advantages/benefits and advantage vs. competition); ensure consistency with brand and targeted end-user strategies.
Execute Business Unit support of Digital (Website, Application, Email, SEO, SEM, Mobile) and Marketing Automation Strategies (CRM, Lead Generation and Nurturing, etc.), as set by FEG
Monitor to insure KPIs are met, and optimizations are made.
Manage, coordinate, and integrate various marketing project activities to assure project objectives are met within scope, quality, time, and cost constraints.
Attend food industry trade shows
Qualifications:
Qualifications
Strategy development & execution
Market research/intelligence
Strong leadership skills
Strong communication and presentation skills
Cross-functional relationship building
Decision making & judgment
Creative mind with forward thinking mentality
Physical Requirements/Working Conditions:
Travel at least 20% of the time
Education/Experience: Bachelor’s Degree in Marketing, Sales, or Business plus 5-7 years of marketing or relevant experience
Leadership skills with demonstrated passion
Strategic planning and operator insights development
Knowledge of product development processes
Expertise in marketing tools and tactics
Strong analytical skills
In depth understanding of primary and secondary market research
Planning and implementation/project management
Financial (P&L) proficiency and budget management
Solid presentation skills
Managing through others
Additional Information
All your information will be kept confidential according to EEO guidelines.
ITW is an equal opportunity employer. We value our colleagues’ unique perspectives, experiences and ideas and create workplaces where everyone can develop their careers and perform to their full potential.
As an equal employment opportunity employer, ITW is committed to equal employment opportunity and fair treatment for employees, beginning with the hiring process and continuing through all aspects of the employment relationship.
All qualified applicants will receive consideration for employment without regard to race, color, sex, gender identity, sexual orientation, religion, national origin, age, disability, protected Veteran status or any other characteristic protected by applicable federal, state, or local laws.
Email Alert for Marketing Manager jobs in Framingham, MA, United States
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