Vice President, Corporate Marketing
San Francisco, CA, United States
Vice President, Corporate Marketing
About the Company
Leading provider of a product usage analytics tool
Industry
Computer Software
Type
Privately Held, VC-backed
Founded
2013
Employees
201-500
Funding
$200+ million
Categories
Information Technology & Services
Technology
Analytics
Development Platform
Apps
Enterprise Software
Guides
Mobile
Product Design
Product Management
SaaS
Software
UX Design
Development Platforms
Specialties
SaaS Analytics
Product Management Tools
Big Data
In-Application Messaging and Guides
Product Success
Onboarding
Product Analytics
NPS
User onboarding
In-Application Survey and Polls
and Product Engagement
About the Role
The Company is in search of a Vice President of Corporate Marketing to spearhead the brand, events, content, social media, creative services, and website management for its brands. The successful candidate will be tasked with challenging the organization with creative thinking to enhance brand discovery, leading various marketing functions including owned events, communications, branding, and content creation, and ensuring brand consistency across all channels. This role demands a global perspective, requiring the VP to oversee brand positioning and messaging to enhance brand recognition and preference on a worldwide scale. The VP will also be responsible for producing content for brand awareness, managing public relations globally, and developing comprehensive marketing strategies in alignment with company objectives.Applicants for this role should have a Bachelor's degree in business, marketing, or a related field, with an MBA preferred, and at least 7 years' of SaaS marketing experience, including 5 years' in a senior marketing leadership role. The ideal candidate will have a proven track record of leading and scaling teams in a high-growth environment, global industry and company events experience, and a deep understanding of SaaS industry dynamics. Strong communication, leadership, strategic thinking, and the ability to work cross-functionally are essential. The role also requires excellent writing and editing skills, a strong problem-solving aptitude, and the willingness to travel internationally for trade shows and events. Preferred qualifications include experience in a leadership role at a category-leading brand, VP experience within SaaS, and a proven track record of bold brand advancement strategies.
Hiring Manager Title
Chief Marketing Officer
Travel Percent
Less than 10%
Functions
Marketing
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