Account Executive, Healthcare Communications

Boston, MA, United States

What We Need Do you read STAT and NYT in one sitting? Would you like to be on the forefront of what’s next in health and health technology? And, most importantly, would you like to help our clients tell their health and tech stories in bold, unconventional ways?

Our team sits at the intersection of profound change in healthcare. Big data, personalized care, digital medicine—it’s all a tidal wave of implications and opportunity. Even better, the new world of healthcare puts patients at the center.

WE provides a breadth of communications services to clients across sectors including consumer health and wellness, health IT, medical devices, pharmaceuticals and life sciences. We develop innovative programs that reach and influence physicians, advocates, patients, regulators, policy makers, payors and the consumers at the center of it all.

The Account Executive position is a hybrid in-office role (1x per week), based ideally out of WE Communication’s NYC, Boston or DC offices. However, we are open to considering candidates on an East Coast time zone (or willing to work an East Coast time zone) from other remote locations where WE is registered to do business.

What you'll be doing Media and Influencer Engagement

Serve as day-to-day contact for media and influencers; build relationships, drive news

Oversee management of reactive requests, proactively influence & garner coverage

Contribute to brainstorms & strategic campaign development

Provide timely and in-depth analysis of coverage results & trends

Digital & Social Media Acumen

Assist in creating high-level digital/social media strategies that are integrated into communication plans

Engage with agency digital & monitoring divisions regarding client projects & deliverables

Amplify/promote news on social properties; update & maintain social editorial calendar

Client Engagement

Begin anticipating client communication challenges & develop recommendations

Contribute to development & implementation of communication strategies

Execute tasks associated with projects; may lead certain aspects of project

Oversee client meeting agendas & recaps; own a speaking role on calls

Begin to understand clients’ business model from a global perspective; understand key markets, global influencers and the impact on the client/business narrative

Business Acumen & Strategic Thinking

Contribute to plans & own executing portions of a plan

Identify opportunities for integration with media, digital and creative teams

Develop and maintain action plans/timelines

New Business Development

Become familiar with WE capabilities across the agency including global regional specialties in comparison to competitor agencies

Serve in a lead research role on organic growth new business efforts including sourcing and gathering audience, industry or competitor market data

Understand & identify potential opportunities to grow & diversify existing account

Begin to develop and nurture network of peer contacts outside the agency

People Leadership

Begin gaining management skills by mentoring junior level staff

Be a peer resource to staff, interns & new hires

Manage up to senior staff

What you've been able to accomplish Minimum/Preferred Requirements:

1-2 years of experience in PR, preferably in an agency setting and/or within the healthcare industry

Proficiency with Microsoft Office suite (particularly Outlook, Word, SharePoint, PowerPoint and Excel)

Strong writing, editing, presentation and research skills.

Ability to drive client relationships, provide strategic and tactical advice, provide thoughtful analysis on news coverage, identify proactive opportunities, craft materials including press releases, pitches and social media content, and reference/source material content is highly desirable

Proven media relations experience

Creative, team player that is able to work in a fast-paced environment

An interest in developing integrated communications skills incorporating digital and social media

About Us WE Communications:

WEisone of the largest communicationsand integrated marketingagencies in the world. We’re independent, we’re all about our people — both our clients and our employees — andwe believe in the power of communications to move audiences to positive action.

For more than 30 years, we have been helping translate complex innovations into powerful, persuasive stories. Our sector expertise across key verticals — including technology, healthcare, consumer, and brand purpose — translates into insights and strategies that are informed, current and credible.

We work with companies that are embracing the ever-evolving digital world to reinvent themselves, to deliver new value to their customers or reach them in new ways and ultimately improve people’s lives.

Your Salary:

The target range of base salary in all locations within the United States for this role is $56,000 - $62,000 per year. Actual salary is influenced by a wide array of factors including but not limited to business needs, level of responsibility, skill set, level of experience, and geographical location.

Benefits: - Comprehensive benefits program including medical, dental, and vision coverage- Generous time off including PTO, holidays, annual wellness break, summer Fridays and personal days- 401k plan including company match and financial wellness support- 16 weeks of paid parental leave for all employees

- 22-24 weeks paid parental leave when coupled with Short-term disability

- 2 weeks caregiver leave- Support with home office equipment- Bi-annual Wellness Credits- Monthly Technology Credit (to offset internet / phone costs)- Community Engagement Days- Learning and Development Programs for our employees

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Equal Opportunity: WE provides equal employment opportunity and does not discriminate against an employee or applicant because of age, race, color, religion, gender, national origin, veteran status, disability, sexual orientation, gender identity or expression, marital status, or other legally protected class status.

Diversity and Inclusion: WE values a diverse and inclusive workforce and is committed to creating a workplace where everyone thrives. We promote an atmosphere in which diversity of people and ideasare welcomed and valued. Diversity includes differences in race, religion, gender identity or expression, age, lifestyle, ethnic background and sexual orientation as well as differences in experiences and ideas.

Beginning September 2023, North America employees will be asked to come into the office on Tuesdays only.

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