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Director, Sales

Denver, CO, United States

About Procare

Our mission is to simplify childcare operations and create meaningful connections by providing technology, expertise, and unparalleled service.

Procare Solutions is the #1 name in childcare software – used by more than 35,000 childcare businesses across the country. For over 30 years, childcare professionals have looked to Procare to provide real-time information for making critical decisions, maintaining compliance with local and state regulations, and adhering to business best practices.

We make childcare management run smoothly, so that our customers can spend more time focusing on the kiddos, not back office administrative duties.

A little about the role

We are a dynamic and rapidly growing technology company at the forefront of the industry providing cutting-edge solutions in childcare and early education. Our commitment to innovation and excellence has positioned us as a leader in the market, and we are seeking a driven and experienced Director of Sales to lead our high-growth sales organization. If you are competitive and thrive in a fast-paced, energetic environment and have a passion for driving sales success, we want to hear from you.

What you'll do

Lead and inspire a high-energy, high velocity inbound and outbound sales team to drive revenue growth and market penetration across the SMB segments.

Foster a dynamic, fun, and competitive sales culture focused on exceeding targets, celebrating achievements while delivering exceptional value.

Build and maintain an environment where team members are motivated, engaged, and driven to succeed through team-building activities, recognition programs, and healthy competition.

Train sales representatives to effectively engage SMB prospects, conduct thorough discovery, and communicate the company's value proposition clearly and convincingly.

Conduct call coaching sessions to enhance sales representatives' communication skills, ensuring high-quality interactions with prospects.

Train sales representatives on objection handling techniques to improve their ability to overcome challenges and secure commitments from potential clients.

Assist sales representatives in closing deals by providing strategic insights, hands-on support during negotiations, and leveraging senior relationships as needed.

Monitor key sales metrics to enhance performance, identify areas for improvement, and drive continuous optimization of sales processes.

Provide hands-on mentorship, coaching, and development opportunities to empower sales team members to reach their full potential and achieve sales quota attainment.

Collaborate closely with cross-functional teams including marketing, product development, and customer success to ensure alignment and maximize overall company success.

Analyze sales data and market insights to identify growth opportunities and adjust strategies accordingly, leveraging High Velocity Sales principles.

Stay ahead of market trends, industry developments, and emerging technologies to inform strategic decision-making and maintain a competitive edge.

Our Ideal Candidate will have:

Bachelor's degree in business, Marketing, or related field; MBA preferred.

3-5 years’ sales experience as an individual contributor in a high velocity SaaS and/or FinTech

3-5 years’ sales leadership experience with high-velocity / high-growth sales team in SaaS and/or FinTech

Proven track record of driving sales quota attainment and revenue growth.

Proven expertise in consultative SaaS-based sales, with a deep understanding of sales methodologies, best practices, and the unique dynamics of the SMB market.

Strong leadership and people management skills, with the ability to motivate and develop a high-performing team.

Demonstrated ability to develop and monitor key sales metrics, analyze data, and make data-driven decisions to optimize sales performance.

Excellent collaboration and interpersonal skills, with the ability to build strong relationships with internal and external stakeholders.

Strategic thinker with a results-oriented mindset and the ability to thrive in a fast-paced, dynamic environment.

Competitive in nature with a passion for innovation and continuous improvement, with a commitment to staying ahead of market trends and industry developments.

Why Procare?

Excellent comprehensive benefits packages including: medical, dental, & vision plans

HSA option with employer contributions

Vacation time, holidays, sick days, volunteer & personal days

401K Plan with employer match and immediate vesting

Employee Stock Purchase Plan

Employee Discount Program

Medical, Dependent Care, and Transportation FSA Plans

Company paid Short and Long-Term disability and Life Insurance

RTD EcoPass for all Denver employees

Tuition Reimbursement and continued Professional Development

Fast paced, high energy workplace environment in prime downtown location

Regular company provided meals

Clear career development plans for the Sales organization

Procare believes in progressive sales plans for high performers

Salary

$110,000-$135,000/year DOE + Commission

Location

This position is based in our Denver, CO office. We are currently in a hybrid in-office/remote working model based on business needs.

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