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Progress Software Corporation
Burlington, MA, United States
We are Progress (Nasdaq: PRGS) - the/a trusted provider of software that enables our customers to develop, deploy and manage responsible, AI powered applications and experiences with agility and ease. We’re proud to have a diverse, global team where we value the individual and enrich our culture by considering varied perspectives because we believe
Job Source: Progress Software CorporationThe MathWorks Inc
Natick, MA, United States
The Field and Campaign Marketing Manager is responsible for developing and executing integrated marketing campaigns that drive awareness, demand and usage for MathWorks products. The role involves working closely across sales and marketing teams to create and deliver effective marketing programs that align with the company's goals and strategy. Thi
Job Source: The MathWorks IncThe MathWorks Inc
Natick, MA, United States
The Field and Campaign Marketing Manager is responsible for developing and executing integrated marketing campaigns that drive awareness, demand and usage for MathWorks products. The role involves working closely across sales and marketing teams to create and deliver effective marketing programs that align with the company's goals and strategy. Thi
Job Source: The MathWorks IncRocket Software
Boston, MA, United States
It's fun to work in a company where people truly BELIEVE in what they're doing! Job Description Summary: As Field Marketing Manager on the AMER Field Marketing Team, this individual is the Marketing lead for their aligned Regional Sales Team/s. A Field Marketing Manager is responsible for sales engagement and for creating the specialized plan to
Job Source: Rocket SoftwareRhapsody
Boston, MA, United States
About Us Healthcare is innovating and you can be a part of it. Getting data from one provider to another, or from a provider to a health insurance company, is harder than it should be. Our mission is to change this - to accelerate innovation by easing the data access burden. Imagine developing solutions that accelerate digital transformation. This
Job Source: RhapsodyRocket Software, Inc.
Waltham, MA, United States
It's fun to work in a company where people truly BELIEVE in what they're doing! Job Description Summary: As Field Marketing Manager on the AMER Field Marketing Team, this individual is the Marketing lead for their aligned Regional Sales Team/s. A Field Marketing Manager is responsible for sales engagement and for creating the specialized plan to
Job Source: Rocket Software, Inc.Veeva Systems, Inc.
Boston, MA, United States
Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster. As one of the fastest-growing SaaS companies in history, we surpassed $2B in revenue in our last fiscal year with extensive growth potential ahead. At the heart of Veeva are our values: Do the Right Thing
Job Source: Veeva Systems, Inc.Rhapsody
Boston, MA, United States
About Us Healthcare is innovating and you can be a part of it. Getting data from one provider to another, or from a provider to a health insurance company, is harder than it should be. Our mission is to change this - to accelerate innovation by easing the data access burden. Imagine developing solutions that accelerate digital transformation. This
Job Source: RhapsodyBurlington, MA, United States
Progress is an experienced, trusted provider of products designed with customers in mind, so they can develop the applications they need, deploy where and how they want, and manage it all safely and securely. We take pride in what we do, always valuing the whole person—at work and in life. Our diverse life experiences enrich our culture because people power progress. As a Senior Manager, Field Marketing working hybrid between your home office and our Burlington MA headquarters, you can join us in doing what we do best: propelling business forward.
The Senior Manager of Field & Channel Marketing for North America will report directly to the Global Sr. Director, Field & Channel Marketing. Sales and global campaigns teams will be important partners as you drive net-new growth, customer expansion and cross-sell, and installed base retention through a variety of segment-focused marketing campaigns and tactics. The Manager of field Marketing is a conduit for the revenue organization to the marketing team.
WHAT YOU WILL DO IN THIS ROLE:
In collaboration with the regional Sales Directors across the Americas region, create an integrated marketing activity plan that includes local execution of the global go-to-market initiatives and aligns to the regional sales strategies
Manage a high-performing and diverse field marketing team. Management duties include, but are not limited to: Working with your team in evaluating and prioritizing various programs to ensure budget and results are achieved
Reporting on results of specific tactics as well as the breadth of the field marketing programs in your region that align and contribute to sales goal achievement
Coach, mentor and support development among team members
Develop plans needed to: Amplify, localize and create demand generation and pipeline acceleration campaigns
Build local presence and credibility through events, speaking opportunities, web presence, content syndication and PR
Support key verticals, ABM and personalized tactics
Support the region to retain existing customers, expand within the base, upsell and cross-sell as well as new customer recruitment
Collaborate with Corporate Marketing functions to ensure red thread messaging of “brand to demand” in your plans
Responsible for initiation, execution, management and measurement of local marketing activities. Including, but not limited to email campaigns, account-based marketing for cross sell, partner marketing planning and co-funding, digital marketing, events, social media activity, advertising
Collaborate and work with our demand gen center of excellence for team for regional campaign components
Ensure lead follow up in region and align with BDR team
Measure marketing programs at all levels of detail. Analyze outcomes, provide insights and present results to facilitate sound decision-making
Sales Stakeholder Management: Provide regular updates and takes inputs as a member of the region’s senior management team
Attend Sales QBRs; prepare and present marketing plans, supporting tactics and performance metrics
Is accountable for the marketing budget for North America and ensuring the spend is aligned to the regional objectives
TO BE SUCCESSFUL IN THIS ROLE, WE NEED SOMEONE WHO HAS:
Business/Marketing IT degree (preferred) but equivalent experience will also be considered in place of the education
Extensive experience in field marketing
Proven experience of channel partner programs and co-marketing activities
Knowledge of marketing technologies such as Salesforce.com, 6Sense and Eloqua
Ability to drive ideas to execution - creative and hardworking
Ability to operate, present and collaborate at a senior level
Approachable and able to successfully collaborate with sales and international marketing teams
Flexible and adaptive to change with the ability to multi-task in a fast-paced environment
BENEFITS
Medical, dental, vision, life & disability, and financial benefits (including 401(k) retirement savings plan. Tuition Reimbursement program. Additional voluntary benefits including crucial illness/hospital indemnity, identity theft protection, auto & home insurance, legal, and pet insurance.
Competitive salary, uncapped commission, and best-in-class Employee Stock Purchase Program (ESPP) with a 27-month lookback
Flexible paid vacation time, paid day off for your birthday, and company holidays. A variety of leave plans, including Parental Leave.
Employee Assistance Program (EAP) and an employee well-being program focusing on physical, mental, and financial health.
Progress is proud to be an Equal Opportunity Employer!
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#LI-hybrid
Together,
We Make Progress Progress is an inclusive workplace where opportunities to succeedare available to everyone. As a multicultural company serving a global community, weencourage a wide range of points of view and celebrate our diverse backgrounds. Ourunique combinationof perspectives inspires innovation, connects us to our customers and positivelyaffects our communities. It is only by working together and learning from each otherthat we make Progress. Join us!
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Email Alert for Senior Manager, Field Marketing jobs in Burlington, MA, United States
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