Marketing Manager

New York, NY, United States

Follow your passion

Are you looking to make a BIG impact? At Zeta, we pursue an unprecedented combination of high academic achievement and social-emotional development for our students. We insist that every student receives a world-class education while fostering a love for learning. We are passionate about changing the landscape of public education in New York City and beyond, and we are uncompromising in our mission.

Currently, we operate multiple elementary and middle schools in the Bronx and Upper Manhattan . We plan to grow and open 1-2 schools each year because children in every community deserve excellent, equitable education. Join our growing team today, and be a change agent for children.

Our Network office is located at 401 W. 218th St., New York, NY 10034. Our Network team follows a hybrid work schedule: we work in-person from our office on Tuesdays and Thursdays with optional remote days on Mondays, Wednesdays, and Fridays, if your team's scope of work permits.

Deliver powerful results

To achieve our vision, we are searching for a Marketing Manager to, in close partnership with the director of marketing, oversee various marketing activities to support student and talent recruitment, fundraising efforts, advocacy campaigns, and other organizational initiatives.

The ideal candidate has:

Bachelor's Degree and 4+ years of professional experience; Management consulting and/or advertising experience strongly preferred

Strong analytical skills with the ability to interpret complex data and generate meaningful insights

Superb organizational and project management skills; Ability to manage multiple tasks and priorities in a dynamic, fast-paced environment

Excellent communication skills, both written and verbal

Comfort in learning new tools and platforms; eagerness to learn and grow

Experience in marketing, media planning and/or client services partnering with creatives and media vendors preferred, but not required

Experience in charter schooling or other mission-driven, fast-growth organizations preferred, but not required

Responsibilities: Develop and manage Zeta's marketing assets, from brief to implementation (e.g., creating media plans, buying local traditional media such as print, out-of-home), to ensure engaging content is delivered across target audiences.

Co-design, plan, and execute marketing campaigns and digital marketing initiatives, including website improvements, Search Engine Optimization (SEO), social media marketing, and online advertising

Track performance and monitor, analyze, and report on metrics and KPIs across marketing initiatives to assess and manage effectiveness. Use insights to inform future strategies and media mix adjustments to optimize ROI

Manage marketing projects, collaborating with external partners (e.g., agencies, photographers, designers, etc.) and coordinating with internal teams

Support Marketing Director in creating and codifying scalable processes to produce and distribute assets across owned and paid platforms

Develop and maintain a strong understanding of the current digital media landscape, and Zeta's target audiences, allowing our advertising to stay on top of the latest media trends. Build expertise on lead generation, Search Engine Optimization (SEO), website best practices

Wear multiple hats as a part of a lean startup-up team, supporting the work of others on the team and taking on new projects and tasks as needed

Join our purpose-driven community

Zeta teammates are lifelong learners who live with child-like joy and a deep sense of purpose. We disrupt the status quo and tackle problems together. Our team stands united by our commitment to a limitless future for every child. Our Zeta team is comprised of top talent with incredible schooling and private sector experience. At Zeta:

We are passionate about our mission of providing world-class education to all students

We bring a mindset of growth, flexibility, and openness to feedback

We are hungry and determined to not only meet our goals, but surpass them

We are humble, willing to put the team's needs ahead of our own, and committed to contributing to a collaborative work environment

We have a high bar for excellence and sweat over the details

We are caring and put team over individual at all times

We are accepting applications on a rolling basis. The salary range is between $75,000 and $90,000. New hires can expect to be brought into the organization at a salary at or near the start of the ranges, depending on relevant experience and internal equity. Compensation is based on our salary scales. Managers and above are eligible to receive an annual discretionary, merit-based performance bonus.

How does Zeta invest in you?

We offer great benefits: Comprehensive and affordable medical, dental, and vision plans

Flexible spending accounts for eligible medical purchases and commuter expenses

403(b) retirement plan; Zeta offers matching contributions toward your savings

Competitive compensation

We provide awesome perks: MacBook Air

Zeta swag

Specified monthly reimbursement for use of mobile phone

Fully stocked teacher workrooms with favorite snacks and Nespresso machine

NYC's finest sweet treats

Team outings

We care deeply about your personal and professional growth: Clear pathway to professional growth

Consistent feedback and support from managers and teammates

Community Circle practice to build and strengthen our sense of team

Interactive Mindfulness and DEIJ programming

Apply Now!

Equity is at the heart of our mission. We have a deep commitment to pursuing diversity and striving for equity. Zeta is an equal opportunity employer. Candidates of all backgrounds are encouraged to apply. Work authorization is required (candidate must have permanent authorization to work in the U.S.).