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Inspire Brands, Inc.
Atlanta, GA, United States
The purpose of this position is to build and manage the ability to report and analyze customer behavior across a portfolio of brands and tell the story of how changes in customer behavior impacts business performance. This role is integral in driving forward our investment in a proprietary customer data infrastructure targeting over 200 million co
Job Source: Inspire Brands, Inc.Carters Inc.
Atlanta, GA, United States
QUESTIONNAIRE-6-38 03 Serving the needs of all families with young children, Carter’s Inc. is the largest North American apparel retailer exclusively for babies and young children, encompassing Carter’s, OshKosh B’gosh, Skip*Hop and Little Planet brands. Meaningful work, constant learning, genuine people, and a community guided by core values tha
Job Source: Carters Inc.Veeva Systems
Atlanta, GA, United States
Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster. As one of the fastest-growing SaaS companies in history, we surpassed $2B in revenue in our last fiscal year with extensive growth potential ahead. At the heart of Veeva are our values: Do the Right Thin
Job Source: Veeva SystemsLexisNexis Risk Solutions
Alpharetta, GA, United States
Senior Manager, Marketing Operations & Analytics page is loaded Senior Manager, Marketing Operations & Analytics Apply locations Alpharetta, GA Dayton, OH Georgia Ohio time type Full time posted on Posted 2 Days Ago job requisition id R76362 Senior Manager, Marketing Operations & Analytics Are you ready fo
Job Source: LexisNexis Risk SolutionsInfoPeople Corporation
Atlanta, GA, United States
Target Years of Exp: 3-5 Top 5 Must Haves: 1) Experience with BI tools, data analysis, data visualization, audience segmentation, attribution modeling 2) Understanding/experience with marketing channels 3) Strong communication skills 4) Strong project management skills 5) Strong interpersonal skills Domo is a BI platform, similar to other platforms
Job Source: InfoPeople CorporationZaxby's
Atlanta, GA, United States
The Zaxby's Support Center is looking for a Director of Marketing Analytics to join the Financial Planning & Analysis team. The role will serve as an internal consultant to the marketing and loyalty teams. The individual will be responsible for examining all aspects of marketing to determine the effectiveness of campaigns, offers and media mix. T
Job Source: Zaxby'sZaxby's
Atlanta, GA, United States
The Zaxby's Support Center is looking for a Director of Marketing Analytics to join the Financial Planning & Analysis team. The role will serve as an internal consultant to the marketing and loyalty teams. The individual will be responsible for examining all aspects of marketing to determine the effectiveness of campaigns, offers and media mix. T
Job Source: Zaxby'sLuckie & Co.
Duluth, GA, United States
At Luckie, our analytics practice is made up of analysts, data scientists, and researchers who are responsible for data collection, management, modeling, analysis, and insights. We are looking for a Director of Analytics who will lead the team in day-to-day as well as support the VP of BI and Analytics Solutions in driving our vision forward. This
Job Source: Luckie & Co.Sandy Springs, GA, United States
The purpose of this position is to build and manage the ability to report and analyze customer behavior across a portfolio of brands and tell the story of how changes in customer behavior impacts business performance. This role is integral in driving forward our investment in a proprietary customer data infrastructure targeting over 200 million consumers and households containing thousands of customer attributes. The position will leverage our industry leading platforms to both future-proof our marketing capabilities in a cookie-less digital landscape and influence marketing strategy based on insights the team delivers.
RESPONSIBILITIES
Customer Lifecycle Reporting and Analysis - manage the automated customer reporting platform and perform ad hoc analysis on a suite of KPI's, including customer lifecycle (New, Reactivated, Retained, Churn) and strength of customer (Recency, Frequency, Monetary, Clumpiness) segmentation methodologies
Customer data management - in partnership with product teams, build and optimize the customer data management process for a portfolio of brands, creating and analyzing an Inspire-view of the customer
Customer Data Platform - build and maintain the proprietary customer data tables which includes 100's of attributes leveraged in owned and paid channel marketing
Customer modeling - build and own customer models to allow segmenting, targeting, and personalizing communication across all channels
Team Management -- general management, people development, stakeholder management
EDUCATION AND EXPERIENCE QUALIFICATIONS Quantitative Bachelors/Degree required
Minimum of 7 years experience in Customer analytics (loyalty and retention)
Minimum of 5 years analysis experience, using SQL, R, Python, and / or other advanced statistical techniques
Minimum of 4 years significant business ownership experience working with CRM and customer analytics in hospitality, travel, retail, or consulting environments
Minimum of 8 years demonstrated experience in partnering with key stakeholders to deliver results
Minimum of 5 years experience in analytical talent management
REQUIRED KNOWLEDGE, SKILLS, OR ABILITIES Ability to lead cross-functional teams and deliver results
Conscientious about meeting project deadlines
Excellent oral and written communication skills
Personal integrity, humility, an appreciation for the power of true teamwork, and a sense of humor
Passion for the restaurant industry and desire to train in our restaurants to learn operations. A strong desire to help shape the future at Inspire Brands
Self-starter personality who can operate with minimal supervision
Inspire Brands is a multi-brand restaurant company whose portfolio includes more than 32,000 Arby's, Baskin-Robbins, Buffalo Wild Wings, Dunkin', Jimmy John's, and SONIC restaurants worldwide.
We're made up of some of the world's most iconic restaurant brands, but we're much more than just a restaurant company. We're a team of hundreds of thousands who individually and collectively are changing the way people eat, drink, and gather around the table. We know that food is much more than a staple-it's an experience. At Inspire, that's our purpose: to ignite and nourish flavorful experiences.
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Email Alert for Manager - Customer Marketing Analytics jobs in Sandy Springs, GA, United States
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