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Sr. Digital Product Manager, Direct-to-Consumer

Boston, MA, United States

Who We Are:

Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged. We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today. At New Balance, We Got Now.

JOB MISSION:

New Balance is seeking a highly motivated, digitally savvy, product leader to lead our Digital Product Management team. The Senior Digital Product Manager will play a critical role in both crafting and executing our digital vision. The role is responsible for the strategic outcomes of several product workstreams and will serve as the manager for a team of high performing product owners.

MAJOR ACCOUNTABILITIES:

Champions the product vision, strategy, and overall product roadmap goals/KPIs aligned to strategic company objectives.

Maintains and communicates strategic product roadmaps across multiple product workstreams

Develops and maintains business proposals for sustained and continued investment

Leads the ideation, development, and launch of minimum viable products

Manages the entire product life cycle from discovery, creation, operation, and end of life planning.

Prioritizes product lines and initiatives based on consumer and business impact

Communicates to executive stakeholders on product strategy, execution, and performance

Coordinates and builds strong working relations with various internal stakeholder groups, including IT, Engineering, Marketing, Merchandising, Operations, and Legal

Conducts market research and digital strategies to drive innovation and maintain market leadership

Maintains product budgets, partner contracts, and financial models to prove ROI

Develops organizational talent and team skillsets

REQUIREMENTS FOR SUCCESS:

Data driven, strategic decision making

Inspirational leadership, challenging teams to be creative and innovative about problem solving

Strong leadership skills that leave others looking for your guidance

An advocate for the consumer who is both strategic, but invested in the details

Terrific communication skills – both as a writer and presenter

An agile champion with strong knowledge of agile principles

8+ years of product management experience in ecommerce or digital solutions

Bachelor’s degree in business or technical field. MBA preferred.

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Regular Associate Benefits

Our products are only as good as the people we hire, so we make sure to hire the best and treat them accordingly. New Balance offers a comprehensive traditional benefits package including three options for medical insurance as well as dental, vision, life insurance and 401K. We also proudly offer a slate of more nontraditional perks – opportunities like online learning and development courses, tuition reimbursement, $100 monthly student loan support and various mentorship programs – that encourage our associates to grow personally as they develop professionally. You’ll also enjoy a yearly $1,000 lifestyle reimbursement, 4 weeks of vacations, 12 holidays and generous parental leave, because work-life balance is more than just a buzzword – it’s part of our culture.

Temporary associates are provided three options for medical insurance as well as dental and vision insurance and an associate discount.

Part time associates are provided 401k, short term disability, a yearly $300 lifestyle reimbursement and an associate discount.

Flexible Work Schedule

For decades we have fostered a unique culture founded on our values with a particular focus on in-person teamwork and collaboration. Our North American hybrid model encourages rich in-person experiences, showcasing our commitment to teamwork and connection, while maintaining flexibility for associates. New Balance Associates currently work in office three days per week (Tuesday, Wednesday, and Thursday). Our offices are fully open, and amenities are available across our North American office locations. To continue our focus on hybrid work we have introduced “Work from Anywhere” (WFA) for four weeks per calendar year. This model will help us enhance our culture while continuing to maintain elements of flexibility.

Equal Opportunity Employer

New Balance provides equal opportunities for all current and prospective associates and takes affirmative action to ensure that employment, training, compensation, transfer, promotion and other terms, conditions and privileges of employment are provided without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, age, handicap, genetic information and/or status as an Armed Forces service medal veteran, recently separated veteran, qualified disabled veteran or other protected veteran.

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