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Marketing Manager

Havertown, PA, United States

Are you a dynamic and results-driven marketing professional? Do you possess the skills and experience to develop and execute effective marketing strategies? If so, we have an exciting opportunity for you to join our team as a Marketing Manager.

As a Marketing Manager, you will play a crucial role in driving marketing initiatives and expanding our reach.

Responsibilities:

Develop and implement comprehensive marketing strategies to increase brand awareness, generate leads, and drive customer acquisition and retention.

Conduct market research and analysis to identify new trends, opportunities, and target audience preferences.

Collaborate with cross-functional teams, including sales, product development, and design, to create integrated marketing campaigns that align with business goals.

Oversee the development of marketing collateral, including website content, social media posts, email newsletters, and print materials, ensuring consistency and high-quality standards.

Manage digital marketing activities, including SEO, SEM, social media advertising, and email marketing campaigns.

Monitor and analyze marketing metrics and key performance indicators (KPIs) to measure the effectiveness of campaigns and make data-driven decisions for continuous improvement.

Stay up to date with industry trends, best practices, and emerging technologies to ensure our marketing efforts remain innovative and competitive.

Budget management to optimize marketing spend and maximize return on investment.

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