Sports Partnership Account Executive
Seattle, WA, United States
At KING Media Group , the TEGNA-owned NBC affiliate in Seattle , we have a truly unique Sports Partnership Account Executive opening. The Sports Partnership Account Executive is responsible for achieving or exceeding the individual sales goals a ssociated with KING Media Group sports and partnerships such as with the Seattle Seahawks and Seattle Kraken . This will include advertising solutions from linear TV , to content sponsorships, to digital and OTT with PREMION . As t he Sports Partnership AE (Account Executive), you will act as a lead generator by identifying and reaching clients in the market that will best take advantage of our solutions. You then become a marketing consultant to the clients help ing them define and achieve their business objectives .
About Compensation :
This position is a base + commission eligible position and compensation will be determined based on level of experience and seniority. The range posted indicated the all-in compensation.
About our station/team
Join the #1 NBC affiliate group in the country! KING-TV, KONG-TV, and king5.com are part of TEGNA offering the ability to sell into multiple platforms from digital to in-content to OTT (over-the-top) TV. We are dedicated to providing first-class journalism that makes a difference in our community and creative marketing solutions that drive results for clients. Our reputation has been built on dedication to our mission both journalistically and in service to the community we live in – our people are passionately involved.
What We Offer:
Winning, inclusive, collaborative, supportive, and fun culture
Base Salary + Uncapped Commissions
Leading media products
Training resources
Generous benefit
Career growth opportunities at one of our 64 ABC, NBC, CBS, or FOX stations.
What You Will Do:
Attain or exceed budgets across the multiple sports assets.
Consistently prospect, present, and close new revenue opportunities using client and category insights as it relates to Sports opportunities ; specifically, the Seattle Kraken, Seattle Seahawks, Olympics, and other key KING Media Group sports partners.
Upsell current clients by engaging them in the full product line of the KING Media Group offerings.
Create custom solutions-driven campaigns that meet client needs across multiple media platforms including broadcast, digital and Streaming (OTT – Over The Top).
Seek opportunities to expand relationships with key clients by taking an active role in understanding their business needs and competitive landscape.
Build compelling sales presentations and packages that utilize the full suite of KING 5 Media assets.
Strategically utilize Matrix and station CRM to manage day-to-day activity, pipeline, and forecasts.
Establish strong relationships with internal team members by providing the account management team with clear and concise direction for the successful execution of campaigns.
Utilize sales support resources to provide exceptional customer service and contract fulfillment.
Positively and professionally represent the media group to the community at events, and network, host, and entertain clients. Includes evenings and weekends
What You Need:
Minimum of 5 years of sales experience in a fast-paced sports-centric media environment.
Proven track record of successfully achieving or exceeding sales goals and developing new business opportunities as a seller.
Established knowledge of marketing solutions including broadcasting and digital advertising including audio and interactive, and be a perpetual learner, eager to continuously expand your knowledge.
Prior working experience using Microsoft Office Suite and CRM (Client Relationship Management) systems, and ability to leverage technology to project manage workload and achieve goals.
Excellent written and verbal communication abilities to proactively communicate with clients, co-workers, and vendors, and to write/edit compelling proposals.
Possess a creative mind to put together unique campaigns focused on solving client needs with the ability to work effectively as part of a team.
Proven effective problem solver with ability to quickly adapt to changing and competing priorities while meeting deadlines.
Strong business acumen with attention to detail and accuracy, as well as strong organization and time management skills.
Self-motivation and a strong work ethic are essential attributes to be successful.
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