Product Marketing Manager
Bellevue, WA, United States
iSpot.tv competes for the best talent. Our compensation packages consist of salary and equity in one of Seattle’s hottest start-ups, as well as other standard benefits. Most importantly, we provide a really interesting working experience, and the chance to contribute to the success of something great.
What You’ll Be A Part Of:
iSpot.tv is changing how brands, agencies and networks measure and assess the impact of TV advertising. iSpot connects TV advertising to actual business outcomes, empowering hundreds of the world’s top brands to plan, measure and optimize their TV ad campaigns and understand the influence they have on driving business growth. Backed by leading VCs, iSpot is growing fast and seeking top talent to fuel our growth.
We’re looking for a product marketing manager to help drive new prospect growth and promote adoption of new features/products by existing customers. You’ll be responsible for developing and executing impactful marketing content that support our GTM strategies, and will partner with corporate marketing, product and sales leadership to ensure products meet demand gen goals and have compelling value propositions. The ideal candidate thrives on quickly shifting from speaking with customers and internal stakeholders to crafting persuasive materials to analyzing data and reporting on product metrics. If you’re a passionate, quick learning tech marketer who is energized by new opportunities and has a passion for product marketing, this is the role for you.
What You’ll Be Responsible For:
Work with the Senior Director of Product Marketing and Senior Product Marketing Manager to develop product marketing positions and content that supports our go-to-market plans, launch products and measure product KPIs
Develop compelling, visually exciting content that is impactful for our business goals
Keep abreast of the industry and competitive landscapes to help lead the development of competitive sales and marketing materials
Assist in executing product launches and create sales materials that support key objectives
Work with demand gen teams to ensure product value prop is integrated into our marketing positions
Work closely the field to understand the voice of the customer and to maintain accurate persona profiles and messaging
Report on core product KPIs and partner with sales and marketing to ensure goals are met
What You’ll Bring:
Product Marketing Essentials
5+ years of experience in product marketing or equivalent experience, such as product management, content marketing, or sales/solutions engineering
Understanding of product marketing, including crafting positioning/messaging and developing go-to-market campaigns
Bachelor’s degree with a strong academic background
Communication & Collaboration
Ability to influence at all levels and work effectively across functions
Highly organized, detail-oriented and proactive
Bias for action with the ability to adapt and move quickly
Excellent written and verbal communication skills
Organization
Ability to manage multiple priorities and projects and deliver on-time
Strong time management skills and ability to work under tight deadlines
Technical Ability
Experience working in TV Advertising Measurement is strongly preferred
Strong ability to quickly learn about new industries and business segments
What We Offer:
Competitive base salary, bonus and incentive compensation
Professional development budget with flexibility for personal and professional growth
Company paid health insurance for employee, partner and dependents
Unlimited PTO / Flexible time off
If you don't feel you met every single requirement for the role, don't rule yourself out. Please apply anyway!
iSpot.tv is an equal opportunity employer. All applicants will receive consideration for employment without regard to race, ethnicity, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please contact our HR team.
California Residents applying for positions at iSpot.tv can access our California Consumer Privacy Act here.
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