Product Marketing Manager

Redmond, WA, United States

We're looking for a Product Marketing Manager who can activate Microsoft partners to increase usage of Microsoft Copilot (formerly Bing Chat Enterprise). Copilot with commercial data protection is what every business needs, to unleash productivity while protecting company data. This role is an opportunity to introduce businesses to their first Copilot experience with partners.

Marketing Copilot to partners will be a dynamic challenge, requiring an ongoing pulse of the mindset of partners and an agility to keep up with product changes that move at the speed of artificial intelligence (AI). Are you are someone with a great ear for what partners want, like, and have left unsaid? Do you work to deeply understand segments within partner audiences to create content that resonates? Including content for partner-facing Microsoft sales teams, content for external partners with a variety of offerings from devices to outsourced IT services, and partner enablement content to reach business customers of all sizes? This Product Marketing Manager will own knowledge around partner audience, with regular opportunities to present and gather intelligence. You will work with other marketers to create content that shows the value proposition and benefits of Copilot and its commercial data protection. You will need great attention to detail and a willingness to iterate on comms, programs, and content to find the “winning formula.” You will also design and implement compensation programs to incentivize partners to promote Copilot to their customers. You will set up measurements, identify targets, and regularly report on progress.

The Copilot marketing team is a high-performance team looking for a Product Marketing Manager who can learn quickly and hit the ground running. Our team values are being courageous, creative, and connected. We speak our concerns and lean into novel challenges. We are creative, as marketers and problem-solvers. We are connected, leveraging the brain trust of a diverse team. We believe that to go far, we go as a team.

Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.

Responsibilities

Become deeply knowledgeable partner audiences with a regular pulse on insights.

Create and execute marketing initiatives to reach partners.

Ability to develop content and work with content creators to deliver quality business-to-business (B2B) marketing materials.

Integrate Copilot story into content for partner audiences by working with internal marketing teams for other Microsoft products.

Design and implement partner enablement and incentive programs to educate and motivate partners to sell Copilot to their customers.

Track and measure the effectiveness of programs and initiatives and optimize them based on data and feedback.

Collaborate with product, sales, and partner teams to provide feedback and insights on market trends, customer needs, and competitive intelligence.

Present and demonstrate Copilot to field, partners, and customers, and address their questions and objections.

Skills And Experience

The ability to craft clear, concise, and engaging content.

Team-oriented collaboration skills, with the ability to bring out the best from cross-functional teams and stakeholders.

Ability to present and communicate confidently and persuasively to sales teams, partners, and customers.

Technical comfort to build deep knowledge of Copilot products and features, especially data protection.

Creative, proactive, and results-oriented mindset.

Other

Embody our Culture and Values

Qualifications

Required/Minimum Qualifications

Bachelor's Degree in Marketing, Computer Science, Business or related field AND 2+ years experience in business

OR Master's Degree in Marketing, Computer Science, Business or related field AND 1+ year(s) experience in business

OR equivalent experience.

Experience working with commerical or B2B audiences.

Additional Or Preferred Qualifications

Bachelor's Degree in in Marketing, Computer Science, Business or related field AND 5+ years experience in business

OR Master's Degree in Marketing, Computer Science, Business or related field AND 3+ years experience in business

OR equivalent experience

Experience in data protection, cloud computing, or technology industry.

Experience with business models that include marketing to partners or through partners.

Understanding of incentive structures and how to design and implement them to drive partner and customer behavior.

Product Marketing IC3 - The typical base pay range for this role across the U.S. is USD $80,900 - $162,200 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $105,300 - $176,900 per year.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay

Microsoft is an equal opportunity employer. Consistent with applicable law, all qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.

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