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Account Director

Williamsburg, VA, United States

JOB SUMMARY:

The Account Director positions are the “face” of Snow to the client. This position is ultimately responsible for ensuring that clients’ expectations are being exceeded in regard to the specifications outlined in agreed upon Statements of Work (SOW). Account Team members, even more so than other team members, must be able to anticipate needs, be influential without authority, and sell the services of Snow at all times. They are responsible for having a good understanding of the brand strategy and marketing goals, as well as an understanding of the clients’ unique skills or gaps in performance and communication. Account Directors must have strong organizational, communication, and problem-solving skills. They must also be able to balance the needs of the clients with the needs of Snow’s business. They must have the ability to quickly build trust and credibility with the clients. They are responsible for communicating the status of an account to their superiors, their peers, and their subordinates. In addition, they are responsible for daily communication with the clients.

Snow’s business is centered around the patient journey, and the Account Director/Senior Account Director, like all positions at Snow, must be open, compassionate, and sensitive to the unique life experiences of these patients and caregivers. The Account Director/Senior Account Director must be able to incorporate the unique patient/caregiver experience into the strategies and solutions we provide to our clients.

ESSENTIAL JOB FUNCTIONS AND RESPONSIBILITIES :

The Account Director must be able to perform the following essential duties and functions: Conducts regular meetings with the Account Team. Maintains close contact with everyone on the team and is aware of all ongoing projects. Provides support, guidance, and resources as necessary

Confers with Account Team for internal issue resolutions related to team dynamics

Reviews ongoing performance results and identifies needs of team members

Implements coaching or mentoring partnerships as appropriate

Interviews potential team candidates

Keeps EVPs apprised of key issues regarding account status

Manages the workload of the team members assigned to the brand, ensuring that all tactics contained in the SOW are being executed in a professional and timely manner

Ensures that all team members understand and are involved with key client expectations. Reviews and approves all materials before client review

Partners and collaborates with Creative Team (in terms of brand strategy) for development of materials

Oversees the production and development of marketing materials and procedures for dissemination

Recommends appropriate policies regarding pricing, promotion, product and market evaluations, and marketing strategies

Supervises client invoicing and budgeting process

Analyzes business developments and consults trade and marketing journals to monitor trends and determine opportunities

Leads development of strategic recommendations to clients, and looks for opportunities to “upsell” Snow’s programs and services

Manages multiple accounts

Analyzes profits and losses

Develops SOWs for clients

Prepares for and attends strategic planning meetings with clients

Identifies, researches, and proposes new areas for business growth

Develops internal processes and procedures for best practices across company

Education and Experience: Bachelor's degree (B.A. or B.S.) from a four-year college or university and five–seven years of related experience and/or training preferred

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