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Berklee College of Music
Boston, MA, United States
Job Description: Reporting to the Senior Director of Content and Media Strategy, the Director of Content Strategy oversees the production and development of all editorial content and publications, leading the creation and implementation of content strategies and policies across the Berklee organization, including Berklee College of Music, Boston Co
Job Source: Berklee College of MusicJoin Digital
Boston, MA, United States
Minimum 10 years of experience managing teams and direct reports Minimum 10 years of experience in product marketing Excellent technical, English grammar, technical writing, and communication skills A degree or diploma in brand marketing Ability to flex to rapidly changing business priorities and to recommend approaches to optimizing courseware and
Job Source: Join DigitalEnergySage
Boston, MA, United States
Do well by doing good. EnergySage is the leading online marketplace for solar and other clean energy technologies. Millions of consumers use our content and tools to research and evaluate solar, batteries, community solar and other energy products and services. Our brand is trusted by consumers and thought leaders. Check out our coverage in the Ne
Job Source: EnergySagePublicis Groupe
Boston, MA, United States
Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique s
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Boston, MA, United States
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Job Source: EnergySageWorldStrides
Boston, MA, United States
Company Introduction WorldStrides is the global leader in educational travel and experiential learning. The company was founded in 1967 to provide middle school travel programs to Washington, D.C., and has grown to provide a wide range of programs for more than half a million students annually to over 100 countries around the world. WorldStrides of
Job Source: WorldStridesThe Cranberry Country Chamber of Commerce
Boston, MA, United States
Today, upwards of 50% of dentist-recommended treatments are declined by patients due to lack of clarity on their diagnosis and understanding of the corresponding treatments. Overjet is on a mission to change this and improve oral health for all. Our AI-first technology analyzes dental X-rays in real time to visually annotate and quantify decay/cavi
Job Source: The Cranberry Country Chamber of CommerceForrester
Cambridge, MA, United States
About This Role We’re looking for a Director, Brand and Content Strategy to develop and drive best-in-class brand, content marketing, and SEO strategies that grow Forrester’s awareness, amplify our thought-leading research and unique value, and support client acquisition and engagement. This role will report to the VP, brand and creative, and lead
Job Source: ForresterWoburn, MA, United States
As Director, Modular Content, you will play a pivotal role in shaping and implementing Azurity’s content strategy to ensure effective and efficient development of snackable, multipurpose content to support our omnichannel engagement strategy. You will lead a team responsible for creating modular and multi-purpose content that can be used with different audiences and in multiple channels. This position requires a strategic thinker with an understanding of the pharmaceutical industry, content development, and the MLR process (known as PMRC at Azurity).
The Director, Modular Content will be a part of the Digital Innovation and Marketing Operations Team (DIMO) and report to the head of DIMO. DIMO’s mission is to drive digital transformation within the commercial organization that is rooted in continual enhancements focused on a digital-first mindset, which uses a test & learn culture while balancing operational effectiveness and personalized omni channel customer engagement supporting Azurity’s commitment to ACE (Azurity Commercial Excellence), as we Serve Overlooked Patients.
Partnering closely with the entire Marketing team, this individual will also work closely with cross-functional team members in PMRC), COAi (Commercial Operations, Analytics, and Insights) and Digital to ensure that Strategic Imperatives are supported though the development and execution of best-in-class practices and tactics.
Responsibilities
Develop and implement a modular content strategy aligned with company goals and regulatory requirements.
Design and implement governance process for modular content that allows for snackable, multi-purpose use and functionality in our omni channel customer engagement model.
Enhance use of video content and messaging.
Collaborate with cross-functional teams to ensure content meets regulatory standards and brand messaging and aligns with brand’s strategic imperatives.
Lead and mentor the internal creative studio, fostering a collaborative and dynamic environment where creative professionals thrive.
Evolve Azurity’s end-to-end content creation process, from ideation to execution, ensuring the timely delivery of high-quality, innovative, multi-purpose content.
Provide guidance on content development.
Nurture a culture of creativity, continuous improvement, and accountability within the creative team.
Proven success in building and leading high-performing teams in a local and global environment.
Spearhead the development of innovative content solutions, using emerging technologies to enhance development and QC process.
Demonstrated success in optimizing creative workflows and resource allocation for maximum efficiency and effectiveness.
Partner with brand teams to understand content needs and integrate creative solutions to support brands strategic imperatives.
Foster seamless collaboration between marketing and PMRC to ensure a cohesive and unified approach to content development.
Travel Requirements: Team meetings across multiple office locations, conferences/conventions, national commercial meetings - overall travel expectation of approx. 20%-30%
Qualifications and Education Requirements
BA or BS degree (MBA or advanced degree a plus).
Minimum of 7- 10 years of pharmaceutical/biotech and/or life science related digital marketing experience (Agency experience welcome).
A minimum of 5 years of experience in content marketing and development.
Experience working with digital agencies and offshore internal and external partners.
Attention to detail and follow-through on execution required.
Functional knowledge and expertise on digital marketing platforms - Veeva and Sales Force Marketing Cloud.
Must be able to work in a fast-paced and challenging environment with the ability to manage multiple projects simultaneously and meet deadlines.
Passion for creating personalized content and implement innovative ideas to increase customer engagement and digital excellence.
Understanding / experience in modular content required.
Ability to function as a leader by building strong working relationships built on clarity, collaboration, empathy, reliability, and simplicity required.
Strong Understanding of Medical, Legal, Regulatory (MLR) process. At Azurity we call it PMRC.
Ability to apply strong quantitative skills with an ability to set KPIs and measure content development process.
Campaign management and delivery excellence, utilizing best practices for operationalizing a modern Martech stack.
Inquisitive, strong analytical skills, including the ability to infer and apply learnings.
Excellent verbal and written communication skills.
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Email Alert for Director, Modular Content jobs in Woburn, MA, United States
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