Marketing Creative Director

Boston, MA, United States

Lazarus creates dynamic, highly accurate machine learning APIs to solve the data extraction and data activation challenges of our customers. Our latest innovation, RikAI, is a large language model that extracts data from any document without training, regardless of type, format, or language. We're a twenty person venture-backed team headquartered in Cambridge, MA, we share a passion for innovation, growth, and a commitment to the responsible use of A.I.You can check out a demo of what we do here: https://www.loom.com/share/cf119144b2f5482d9eed650da055389eWe're a growing team that's building large language models for document understanding. Our end goal is to build an LLM that can work with any document, in any context, without the need for fine-tuning. We're trying to push the envelope of AGI and are expanding our team to reach that goal. Venture-backed and headquartered in Cambridge, MA, our team is fueled with a passion for innovation, growth, and a relentless commitment to the responsible use of A.I.You can check out a demo of what we do here: https://www.loom.com/share/cf119144b2f5482d9eed650da055389e Team Description Our design team is tasked with envisioning A.I. products that have real-world impact. We have full reign to think expansively and strategically about AI's role in helping humans navigate and use data.Position Overview:As the Marketing Creative Director at Lazarus, you will play a pivotal role in shaping our brand identity and crafting compelling narratives that resonate with our target audience. You will lead a dynamic creative team and collaborate closely with cross-functional partners to develop and execute innovative marketing campaigns.Key Responsibilities: Brand Strategy: Develop and implement a cohesive brand strategy that aligns with our mission and resonates with our audience.

Creative Leadership: Lead and inspire a creative team, including designers, copywriters, and content creators, to produce outstanding visual and written content.

Campaign Development: Conceptualize and oversee the execution of integrated marketing campaigns across various channels, including digital, social media, email, and events.

Content Creation: Drive the creation of engaging content, including videos, graphics, blogs, and social media posts, ensuring consistency in messaging and design.

Storytelling: Craft compelling narratives that communicate our technology's value and impact on our users and the industry.

Cross-functional Collaboration: Collaborate with the product, engineering, and sales teams to ensure marketing initiatives support business goals.

Analytics and Optimization: Utilize data-driven insights to measure the effectiveness of campaigns and continuously optimize marketing strategies.

Budget Management: Manage and allocate the marketing budget effectively to maximize ROI.

Qualifications: Proven Experience: 7+ years of experience in creative roles with at least 3 years in a leadership or directorial position.

Industry Knowledge: Strong understanding of AI and technology trends is preferred.

Strategic Thinker: Ability to develop and execute creative strategies aligned with business objectives.

Team Leadership: Demonstrated experience in building, leading, and mentoring high-performing creative teams.

Multichannel Expertise: Proficiency in both digital and offline marketing channels.

Creative Skills: A portfolio showcasing a range of creative work across various media.

Data-Driven: Comfortable using data and analytics tools to make informed decisions.

Excellent Communication: Exceptional written and verbal communication skills.

Adaptability: Thrives in a fast-paced startup environment, able to pivot and adapt as needed.

Benefits: Competitive salary and performance-based bonuses

Equity

Health, dental, and vision insurance

Unlimited PTO

A collaborative and innovative work environment

Opportunity to shape the creative direction of Lazarus

Lazarus AI is seeking a dynamic and innovative Marketing Creative Director to join our team. As a key player in our marketing department, you will be responsible for driving the creative vision and strategy for our brand, while ensuring that all marketing campaigns and initiatives are aligned with our business objectives.Responsibilities: Develop and oversee the execution of creative strategies for all marketing campaigns and initiatives.

Collaborate with cross-functional teams (product, sales, etc.) to ensure that marketing efforts are aligned with overall business objectives.

Manage and mentor a team of creative professionals, including designers, copywriters, and videographers.

Oversee the creation of compelling and engaging content across various channels (social media, email, web, etc.).

Monitor and analyze the performance of marketing campaigns, making data-driven decisions to optimize and improve results.

Stay up-to-date with industry trends and best practices, and identify new opportunities for growth and innovation.

Qualifications: Bachelor's degree in marketing, advertising, or a related field.

5+ years of experience in marketing, with at least 3 years in a leadership role.

Strong creative skills, with a portfolio showcasing a range of successful marketing campaigns.

Excellent communication, collaboration, and leadership skills.

Experience managing and mentoring a team of creative professionals.

Proficiency in marketing analytics and data-driven decision making.

Familiarity with AI and machine learning technologies is a plus.

Lazarus is an equal opportunity employer. We are committed to equal employment opportunity and nondiscrimination for all employees and qualified applicants without regard to a person's race, color, gender, age, religion, national origin, ancestry, disability, veteran status, genetic information, sexual orientation, or any characteristic protected under applicable law. We do not tolerate discrimination or harassment of any kind. This applies to every aspect of employment at Lazarus, including, but not limited to, employment, training, promotion, demotion, transfer, leaves of absence, and termination.Lazarus is an equal opportunity employer. We are committed to equal employment opportunity and nondiscrimination for all employees and qualified applicants without regard to a person's race, color, gender, age, religion, national origin, ancestry, disability, veteran status, genetic information, sexual orientation or any characteristic protected under applicable law. We do not tolerate discrimination or harassment of any kind. This applies to every aspect of employment at Lazarus, including, but not limited to, employment, training, promotion, demotion, transfer, leaves of absence and termination.

#J-18808-Ljbffr