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Biofourmis
Boston, MA, United States
Responsibilities: Own and enhance the Biofourmis narrative, including product and internal and external brand positioning Oversee product marketing and effectively partner with sales, product, and engineering leadership to shape product positioning. Be the preeminent thought leader in the company on market trends, customer needs, competitor inte
Job Source: BiofourmisConfidential
Boston, MA, United States
Director, Growth Marketing About the Company Premier health technology (HealthTech) platform Industry Health, Wellness and Fitness Type Privately Held, VC-backed Founded 2017 Employees 201-500 Funding $200+ million Categories Health Care Personal Health Pharmaceutical Wellness About the Role The Company is seeking a Director of Growth Marketing t
Job Source: ConfidentialAcrisure
Boston, MA, United States
Director, Growth Marketing - Acrisure Innovation Awareness and Growth Marketing Team Hybrid Position (2 days per week average in our Boston, MA office located in Back Bay) About us: In record time, Acrisure has become the fastest growing insurance broker globally. A top 20 player a few years ago, we are now in the top 10 of insurance brokers glo
Job Source: AcrisureEF Tours for Girls
Cambridge, MA, United States
Description Position at EF Tours for Girls Some companies are in the Business of Technology. Others are in the Business of Finance...Or Sports...Or Soft Drinks. At EF, we're in a different kind of business. One that's a little less tangible, and a lot more important. Because our business, what we make, makes everything else possible. We're in the
Job Source: EF Tours for GirlsEF Education First Gruppe
Boston, MA, United States
Associate Director of Marketing Strategy Some companies are in the Business of Technology. Others are in the Business of Finance…Or Sports…Or Soft Drinks. At EF, we’re in a different kind of business. One that’s a little less tangible, and a lot more important. Because our business, what we make, makes everything else possible. We’re in the Busi
Job Source: EF Education First GruppeHumana
Boston
**Become a part of our caring community and help us put health first** The Consumer Segment Strategy team focuses on growth across Humana's businesses by tailoring our offerings, go-to-market strategies, and clinical experiences to the unique needs of strategic populations such as Dual Eligibles, Veterans, and other needs-based segments. The Medica
Job Source: HumanaHumana
Boston, MA, United States
Become a part of our caring community and help us put health first The Consumer Segment Strategy team focuses on growth across Humana's businesses by tailoring our offerings, go-to-market strategies, and clinical experiences to the unique needs of strategic populations such as Dual Eligibles, Veterans, and other needs-based segments. The Medicare
Job Source: HumanaConfidential
Boston, MA, United States
Director of Growth About the Company Esteemed organization providing inclusive support services for individuals experiencing disordered eating Industry Mental Health Care Type Privately Held Founded 2022 Employees 11-50 Specialties mental health mental health care behavioral health care therapy eating disorder treatment mental health treatment beh
Job Source: ConfidentialBoston, MA, United States
Our client manufactures advanced sample preparation tools based on a unique technology platform.
The Director, Strategy, Growth and Marketing reports to the CEO and is responsible for the development and implementation of global marketing plans to grow and diversify the product portfolio. This leader will collaborate with the marketing team, product development, business development, R&D, applications, quality, engineering, manufacturing, operations, and regional sales leadership to ensure clear stakeholder alignment and smooth execution. This role is responsible for the full spectrum of upstream and downstream marketing activities, including marketing analytics, brand strategy, digital channels, marketing communications, pricing and promotional strategy. This role will also work to develop and mentor the marketing organization to raise overall team capability.
Key Responsibilities
Conduct in-depth analyses of the company’s current markets, competitive landscape, and commercial progress in order to inform the development of strategies that will drive enhanced revenue growth
Develop clear customer segmentation to enable effective targeting and positioning of our client's products in multiple segments and geographies
Deliver strategy through effective brand messaging across all marketing channels. Develop metrics across channels to measure channel effectiveness
Manage review of target acquisitions and partnership space, with targeted companies & technologies
Partner with solutions team to develop value proposition and market size by workflow. Identify key share owners for each workflow market
Lead marketing outreach including conference schedule and new product launch messaging
Develop and lead implementation of pricing and promotional strategies for all products globally
Assess skills and talent of Marketing organization and partner with HR to create development plans that build leadership strength and increase overall team capability
Key Requirements
BS or advanced degree in relevant scientific or business discipline.
Direct experience in the Life Sciences industry
5+ years of progressive leadership experience in a Marketing organization
3+ years of experience in a role focused on brand leadership
Experience across all areas of the marketing function, both upstream and downstream.
Strong people leadership skills including the ability to develop and mentor the team and grow leaders within
Open to new and different approaches and taking calculated risks
Strategic thinker with excellent executional management
Ability to adapt leadership and communication style to our client's core values
Ability to successfully communicate complex matters up, down, and across the organization
Combination of experience in established and emerging companies
Comfort with using analytics to drive decisions
10% travel, primarily domestic
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Email Alert for Director, Strategy, Growth, and Marketing jobs in Boston, MA, United States
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