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Cooley
Boston, MA, United States
Digital Marketing Specialist Cooley is seeking a Digital Marketing Specialist to join the Digital Marketing Team. Position summary: Under the supervision of the Digital Marketing Manager, the Digital Marketing Specialist supports our efforts in website development, email marketing, content strategy and other digital marketing related projects. Spe
Job Source: Cooley1-Stop Design Shop
Bedford, MA, United States
Benefits: Competitive salary Flexible schedule Opportunity for advancement Paid time off Training & development Job Summary We are seeking a Digital Marketing Specialist to join our team! The ideal candidate should have at least 2-5 years of experience in Digital Marketing including SEO/SEM, marketing database, email, social media and advert
Job Source: 1-Stop Design ShopAddgene
Watertown, MA, United States
TITLE Digital Marketing Specialist WHAT YOU WILL ACHIEVE The Digital Marketing Specialist will join Addgene during an exciting time as we build on 20 years of experience to grow our support of the scientific community. You will support and execute marketing initiatives to enhance brand awareness, drive revenue, and increase market share. By leverag
Job Source: AddgeneCreative Cove
Bedford, MA, United States
Our agency client, based in the Merrimack Valley region is looking for an onsite Digital Marketing Specialist with 3+ years' experience. Projects will include working with the marketing database, email, social media and advertising campaigns within multiple channels (Google, Facebook etc...) Experience with Responsibilities Develop and execute effe
Job Source: Creative CoveRogerson Communities
Boston, MA, United States
POSITION: Digital Marketing and Communications Specialist SUPERVISOR: Director of Marketing and Communications Company Overview: Rogerson is a non-profit organization dedicated to providing affordable housing and related services to low-income individuals and families in the Boston area. Our mission is to improve the quality of life for our res
Job Source: Rogerson CommunitiesLucid Software
Boston, MA, United States
Sr. International Digital Marketing Specialist (French) at Lucid Software Remote, US Lucid Software is the leader in visual collaboration, helping teams see and build the future from idea to reality. We hold true to our core values: innovation in everything we do, passion & excellence in every area, individual empowerment, initiative and ownersh
Job Source: Lucid SoftwareLucid Software
Boston
**Sr. International Digital Marketing Specialist (French)** at Lucid Software Remote, US Lucid Software is the leader in visual collaboration, helping teams see and build the future from idea to reality. We hold true to our core values: innovation in everything we do, passion & excellence in every area, individual empowerment, initiative and owners
Job Source: Lucid SoftwareNational Development
Newton, MA, United States
Digital Marketing Manager Overview As the Digital Marketing Manager, you will play a pivotal role in shaping and executing the marketing strategy to drive leasing success across National Development's property portfolio. Leveraging your digital marketing expertise, you will collaborate with the firm's residential and commercial business leaders a
Job Source: National DevelopmentSomerville, MA, United States
Typhoon HIL, Inc. is seeking a dynamic Digital Marketing Specialist to join our global marketing team.
As a Digital Marketing Specialist, you’ll play a vital role in creating, managing, and analyzing integrated marketing campaigns to enhance awareness of Typhoon HIL, Inc., and its product offerings. We’re seeking an experienced digital marketing professional with a proven track record in marketing automation, demand generation, and inbound marketing. The ideal candidate will lead and execute multi-channel campaigns to drive engagement, leveraging data analytics to enhance our digital presence and drive strategic market growth.
Responsibilities:
Develop and execute digital marketing strategies aligned with KPIs and overarching business goals.
Develop and implement email marketing campaigns, newsletters, webinars, and customer engagement strategies using HubSpot.
Utilize data-driven insights to identify opportunities for continuously optimizing marketing strategies for lead nurturing.
Collaborate with sales leads to strategize and implement targeted marketing campaigns aimed at generating MQL to SQL.
Plan, execute, and optimize paid search and social advertising campaigns across platforms such as Google Ads, LinkedIn Ads, and other relevant channels to enhance brand visibility.
Implement SEO strategies and optimize website content to improve organic rankings and drive traffic effectively.
Collaborate with the content team to maintain, update, and align website content with digital marketing goals.
Analyze and enhance website performance using tools like Google Analytics examining user pathways and monitoring conversion flows within web traffic.
Regularly monitor and report on KPIs related to website, paid social, and HubSpot CRM performance.
Formulate and execute market research to craft a competitive digital strategy, while identifying emerging trends and meeting customer needs.
Stay up to date with industry trends and platform updates to implement best practices.
Qualifications:
Bachelor’s degree in marketing, communication, or related field.
2-3 years of hands-on experience in digital marketing.
Proficient in HubSpot CRM.
A deep understanding of email marketing tools and strategies.
Proficient in managing Google Analytics, AdWords, Tag Manager, and Data Studio, as well as various paid social media platforms.
Strong analytical abilities to interpret data and measure campaign success and identify opportunities for optimization.
Creative problem-solving skills for solution-based approaches.
Exceptional organizational and time management skills .
Experience in WordPress, with optional knowledge of basic HTML and CSS is a plus but not required .
Adobe experience is advantageous but not required .
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Email Alert for Digital Marketing Specialist jobs in Somerville, MA, United States
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