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The Hired Guns
Washington, D.C., DC, United States
The Hired Guns are seeking a Manager of Marketing Analytics for a professional association with over 300,000 members. Like many companies, this organization is on a quest in 2019 to build itself into much more of a data-driven company, and you will be at the epicenter of making that happen as the fearless leader of the team which is also hiring a d
Job Source: The Hired GunsRELX
Washington, DC, United States
Head of Web Analytics And are you eager to work on quality data sources serving our end user products?Can You collaborate with teams to implement initiatives that make a difference? About our Team A world leader in Medical Education, Elsevier improves healthcare by educating the next generation of healthcare workers globally. About the Role A
Job Source: RELXAstound
Falls Church, VA, United States
Description Astound Broadband, the sixth-largest telecommunications provider in the United States, is a leading supplier of cutting-edge technology and communications services-and applicants like you make it all possible. To develop your career, we provide one-on-one training and coaching, a supportive work environment and the opportunity to rep
Job Source: AstoundAstound
falls church, va
Astound Broadband, the sixth-largest telecommunications provider in the United States, is a leading supplier of cutting-edge technology and communications services—and applicants like you make it all possible. To develop your career, we provide one-on-one training and coaching, a supportive work environment and the opportunity to represent a superi
Job Source: AstoundGEICO
Chevy Chase, MD, United States
Summary The Marketing team is looking for a highly motivated and enthusiastic individual to lead our team as a Senior Manager, Marketing Analytics . As the Senior Manager of Marketing Analytics, you be responsible for measuring and analyzing upper and lower funnel media tactics with a strong focus on business outcomes. You’ll use your sophisticate
Job Source: GEICOMarketBridge
Washington, DC, United States
Who We Are MarketBridge is the premier consultancy for go-to-market strategy and analytics. We solve the toughest B2C and B2B marketing and sales challenges using quantitative, reproducible methods - an approach we call Go-to-Market Science. With 75+ Fortune 1000 clients and over 2500 client engagements, our work is market-ready, collaborative, an
Job Source: MarketBridgeTenable
Washington, DC, United States
Who is Tenable? Tenable is the Exposure Management company. 44,000 organizations around the globe rely on Tenable to understand and reduce cyber risk. Our global employees support 65 percent of the Fortune 500, 45 percent of the Global 2000, and large government agencies. Come be part of our journey! What makes Tenable such a great place to work?
Job Source: TenableDeloitte
Falls Church
Are you a creative thinker who loves to be on the cutting edge, solving problems though innovative technology solutions? Are you passionate about customer strategy, digital design, marketing, and platform development? Our Customer & Marketing Offering Portfolio integrates the differentiated customer and marketing businesses that support the mission
Job Source: DeloitteMcLean, VA, United States
About Us
CIBT is the leading global provider of immigration and visa services for corporations and individuals with over 1,600 expert immigration and visa professionals, attorneys and qualified migration consultants located in over 60 offices in 27 countries.
With thirty years of experience, CIBT is the primary service provider to 75% of Fortune 500 companies. CIBT offers a comprehensive suite of services under two primary brands: Newland Chase, a wholly owned subsidiary focused on global immigration strategy and advisory services for corporations worldwide and CIBTvisas, the market leader for business and other travel visa services for corporate and individual clients.
We commit to delivering a superior service experience to our clients on each and every engagement.
This is a remote position, however, the candidate should be based in the Eastern Time Zone.
Position Summary
The Marketing Manager, Web and Analytics will report to the Director of Digital Marketing and Demand Generation, and assist in refining the overall digital journey for CIBT and Newland Chase with both B2B and B2C audiences. You will manage day-to-day marketing web and reporting activities that lead to the completion of projects and tasks, while demonstrating a high-level of customer and personal service.
The ideal candidate is eager to collaborate with our marketing team, identifying solutions and approaches to complex problems. They should possess strong communication, critical thinking and time management skills. You will enjoy this role if you are excited to work with a global team in delivering results and exceeding customer expectations.
As a Web And Analytics Manager, You Will
Own day to day marketing updates and maintenance of all CIBT, Newland Chase and new websites for CIBT and its companies.
Through data, analytics and testing, identify website improvements and optimizations to drive improved revenue opportunities and enhancements
Work with product teams to A/B test alternative design concepts to drive overall web conversions
Work with marketing team partners on Organic Search strategies, digital demand strategies and revenue optimizations
Work with marketing operations to identify website platforms and supportive technologies to improve site performance, meeting compliance standards
Collaborate with web design, development, and content staff to monitor and improve search engine optimization (SEO) results for the company’s site(s).
Collaborate with web development and design teams; provides guidance on marketing-related aspects of the company’s digital presence.
Lead and develop reporting dashboards for all marketing efforts.
Support KPI tracking and ensure regular reporting to leadership
Coordinate with finance, marketing, operations and other marketing team members and agency partners to track marketing and revenue attribution
Support Chief Marketing Officer and Director of Digital Marketing and Demand Generation on analysis and reporting of digital media campaigns, email performance, nurture campaigns, organic performance, events ROI.
Support attribution analysis.
Other duties as assigned
Requirements
Bachelor’s degree, marketing concentration preferred.
Must have a minimum of 5-7 years’ experience and 3+ years’ experience in web development and analytics.
Experience in various CMS platforms (wordpress, etc)
Experience in Google Analytics, QM, dashboard reporting, etc.
Strong understanding of full marketing tech stack including Pardot, Marketing Cloud and similar marketing automation systems.
Knowledge of CRMs (i.e. Salesforce)
Able to adapt to changing circumstances and prioritize work accordingly; self-starter with desire to show ownership and commitment to role.
Strong attention to detail and the ability to manage multiple projects simultaneously while meeting deadlines.
Strong analytical skills and ability to build reports/dashboards. Experience with PowerBI, Looker or other dashboard reporting systems.
Process strong cross-departmental communication skills and deadline coordination.
High aptitude for learning new skills and the willingness to tackle new challenges.
Able to demonstrate a positive and flexible attitude to work, particularly new initiatives.
Working Conditions and Location:
This is a remote position, however, the candidate should be based in the Eastern Time Zone.
Travel 10-20%
EEOC
As part of our dedication to the diversity of our workforce, CIBT is committed to Equal Employment Opportunity without regard for race, color, national origin, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity, or religion.
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Email Alert for Marketing Manager, Web and Analytics jobs in McLean, VA, United States
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