Email Alert for
ⓘ There was an unexpected error processing your request.
Please refresh the page and try again.
If the problem persists, please contact us with your issue.
You can always manage your preferences and update your interests to ensure you receive the most relevant opportunities.
Get ready to discover your next great opportunity.
Urban Outfitters , Inc.
Philadelphia, PA, United States
Role Summary Urban Outfitters is looking for a Brand Marketing Director to join our Brand Management team. This individual will help create the future of Urban Outfitters, with a specific focus across women, men and home. This role will build and implement brand plans for our consumer that will not only grow the business, but also create deep, mea
Job Source: Urban Outfitters , Inc.Urban Outfitters , Inc.
Philadelphia, PA, United States
Role Summary Urban Outfitters is looking for a dynamic Brand Marketing Director to join our Brand Marketing team. This pivotal role will contribute to shaping the future of our brand, with a keen focus on fostering relationships across creators in fashion, design, entertainment, music, art, and beyond, alongside driving our social media initiative
Job Source: Urban Outfitters , Inc.Urban Outfitters , Inc.
Philadelphia, PA, United States
Role Summary Urban Outfitters is looking for a creative, passionate, and curious individual to join the Brand Outbound Marketing team as our CRM Manager. This unique opportunity is a highly visible position within the organization, leading a talented and driven team in a fast-paced environment. The CRM Manager will be responsible for strategic pla
Job Source: Urban Outfitters , Inc.Urban Outfitters , Inc.
Philadelphia, PA, United States
Role Summary Urban Outfitters is looking for a creative, passionate, and curious individual to join the Brand Outbound Marketing team as our CRM Manager. This unique opportunity is a highly visible position within the organization, leading a talented and driven team in a fast-paced environment. The CRM Manager will be responsible for strategic pla
Job Source: Urban Outfitters , Inc.Urban Outfitters , Inc.
Philadelphia, PA, United States
Role Summary: Urban Outfitters is looking for a Temporary Associate Digital Merchandiser who will be responsible for supporting the team in driving merchandising strategies. They will rely on data from site analytics as well as buying to help inform product prioritization for site, email and marketing messaging. Their responsibilities include cros
Job Source: Urban Outfitters , Inc.Penn Foster
Philadelphia, PA, United States
Job Title Urban Outfitters – Design Director Overview The Design Director is responsible for creating a seasonal collection of innovative product appropriate for the Urban Outfitters customer while leading and mentoring the Design team. Responsibilities Function as leader, mentor, and manager for the design team Create innovative and trend driven c
Job Source: Penn Fosterthreaded.space
Philadelphia, PA, United States
**Urban Outfitters Senior Buyer - Women's Accessories** URBN (Urban Outfitters, Anthropologie Group, Free People & Nuuly) Philadelphia, PA, USA Posted 1 day ago Full time Retail Apparel and Fashion **Urban Outfitters Senior Buyer - Women's Accessories** **Objective:**Responsible for managing team to create an exciting and timely product assortm
Job Source: threaded.spaceUrban Outfitters , Inc.
Philadelphia, PA, United States
Role Summary Urban Outfitters is seeking a Senior Designer to work collaboratively with the Design Director to actively design, create and execute the vision of the brand. The Senior Design has a firm understanding Urban Outfitters' brand DNA and brings a strong point of view while leading, mentoring and inspiring team members and/or direct report
Job Source: Urban Outfitters , Inc.Philadelphia, PA, United States
Role Summary
Urban Outfitters is looking for a highly skilled and experienced Manager of Digital Marketing to join our team. In this role, you will be responsible for overseeing our Paid and Organic Search initiatives, as well as managing programmatic media channels to drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will have a strong background in digital marketing, with expertise in optimizing search engine performance and leveraging programmatic media strategies.
Role Responsibilities
Strategic Planning: Develop and implement comprehensive strategies for both paid and organic search initiatives, aligned with Urban Outfitters' overall marketing objectives and brand identity.
Paid Search Campaign Management: Oversee the execution of paid search campaigns across various platforms such as Google Ads and Microsoft Advertising, ensuring optimal performance in terms of traffic, conversions, and ROI.
Organic Search Optimization: Lead efforts to improve organic search visibility through SEO best practices, including keyword research, on-page optimization, and content strategy development.
Programmatic Media Management: Manage programmatic media channels, including DSPs and ad exchanges, to enhance brand awareness, customer acquisition, and revenue growth through targeted advertising campaigns.
Performance Analysis: Utilize data analytics tools such as Google Analytics, SEMrush, and proprietary platforms to analyze campaign performance, identify trends, and generate actionable insights for continuous optimization.
Collaboration and Communication: Foster collaboration with cross-functional teams including marketing, merchandising, and creative departments to ensure alignment and integration of digital marketing efforts with overall brand initiatives.
Vendor and Partner Management: Liaise with external partners, agencies, and vendors to negotiate contracts, monitor performance, and ensure the successful execution of digital marketing campaigns.
Budget Management: Responsible for managing the digital marketing budget allocated for search initiatives, ensuring efficient allocation of resources to maximize ROI.
Stay Updated with Industry Trends: Keep abreast of industry trends, emerging technologies, and best practices in digital marketing, search engine optimization, and programmatic media buying to drive innovation and maintain competitive advantage.
Reporting and Documentation: Prepare regular reports and presentations to communicate key performance metrics, insights, and recommendations to stakeholders, senior management, and other relevant parties.
Role Qualifications Bachelor's degree in Marketing, Business, or related field. MBA or advanced degree is a plus.
Minimum of 5 years of experience in digital marketing with a focus on Paid and Organic Search, preferably in the retail or e-commerce industry.
Proven track record of managing successful paid search campaigns and driving measurable results in terms of traffic, conversions, and revenue.
Strong understanding of SEO best practices, search engine algorithms, and keyword research tools.
Experience with programmatic media buying platforms (e.g., DSPs, ad exchanges) and proficiency in campaign setup, optimization, and performance analysis.
Analytical mindset with the ability to interpret data, generate insights, and make data-driven decisions to optimize marketing strategies.
Excellent communication and collaboration skills with the ability to effectively liaise with internal teams and external partners.
Detail-oriented with strong project management skills and the ability to manage multiple priorities in a fast-paced environment.
Proficiency in digital marketing tools and platforms such as Google Analytics, Google Ads, Microsoft Advertising, SEMrush, etc.
Passion for retail, fashion, and youth culture with a keen understanding of Urban Outfitters' brand and target audience.
#LI-BL1
The Perks
URBN offers comprehensive Perks & Benefits to employees. Availability and eligibility to specific benefits may be subject to your location and employment status. Benefits include medical, dental, vision, PTO, generous employee discounts, retirement savings and much more! For additional information visit www.urbn.com/work-with-us/benefits.
EEO Statement
URBN celebrates diversity and is committed to creating an inclusive environment for all employees. We are proud to provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, sex (including gender, pregnancy, sexual orientation, and gender identity or expression), religion, creed, age, physical or mental disability, national origin or ancestry, ethnicity, citizenship, service in the uniformed services, genetic information, or any other protected characteristic as established by law. We believe strongly in fostering a safe, fair and respectful work environment. To ensure compliance with our non-discrimination and anti-harassment policies, we offer anti-harassment training to managers and employees.
#J-18808-Ljbffr
Email Alert for Urban Outfitters Manager of Digital Marketing, Search jobs in Philadelphia, PA, United States
ⓘ There was an unexpected error processing your request.
Please refresh the page and try again.
If the problem persists, please contact us with your issue.
You can always manage your preferences and update your interests to ensure you receive the most relevant opportunities.
Get ready to discover your next great opportunity.