Director, Revenue Growth Management, SSD OBPPC

Atlanta, GA, United States

Location(s):

United States of America

City/Cities:

Atlanta

Travel Required:

Relocation Provided:

Yes

Job Posting End Date:

July 1, 2024

Shift:

Job Description Summary:

Strong preference for candidate to be Atlanta-based or willing to relocate

The roles provide thought leadership and analytical support to the Category teams and broader North America Operating Unit (NAOU) to shape the direction our system takes in the marketplace for the SSD (Sparkling Soft Drink) OBPPC (Occasion, Brand, Package, Price and Channel) & Retail Strategy. The role is also responsible for working with the Marketing, Commercial & National Retail Sales (NRS), and Bottler teams to ensure that we meet consumer

occasion needs states to optimize category revenue, profitability, and growth. This requires a holistic business understanding, analytical mindset, cross-functional leadership, and strong influencing skills.

What You'll Do for Us

Support development of an OBPPC vision and growth strategy for a specific category across multiple brands, while partnering with other categories to ensure total portfolio coherency.

Expected to develop OBPPC strategy across all channels to ensure that all consumer occasion needs states are met with the right margin optimization strategy.

Category OBPPC strategy work will include a 3-year OBPPC strategy, opportunity identification, occasions-channels-packages, new package launches, and pricing strategy across core brands and innovation.

Will be expected to develop the mid to long-term category retail price strategy for a specific category across all channels and partner with the RGM execution teams to ensure that all strategies are implemented within the guardrails by the customers & bottlers.

Provides insights and analysis required to ensure a clear view of opportunities and risks vs. plan.

Ensures seamless coordination across functions to ensure new launches & pilots roll out of new packages with the right strategy.

Will partner with cross functional colleagues to develop acceleration initiatives to capture additional growth as needed.

Work with respective RGM, commercial, brand teams to translate.

Category Plan into actionable annual business plans for bottler plans

Lead the strategy development and quantification for Sources of Growth (SOG) to be incorporated into the annual business planning process.

KEY SKILLS / CAPABILITIES

Strategic thinking: must be able to solve problems and turn insights into strategy and action plans.

Strong partnership and collaboration: must be able to work across functions and the System.

Solid presentation, influencing, and storytelling skills: presents ideas and drives initiatives with clear and concise reason and action plan.

Capability building: we develop and build RGM talent within the RGM team and across the organization to bring in future talent.

KEY KNOWLEDGE / EXPERIENCE

Analytics & Financials: ability to draw insights and actions from data.

OBPPC Strategy: multi-year and in-year strategies to accelerate revenue, profit, and growth.

Pricing & Promotions: understanding of rate/mix drivers and promotional impact on overall rate.

Change Management: demonstrates innovation & creativity to develop novel business solutions; ability to influence/gain alignment across divergent perspectives.

Education and Professional Experience:

Bachelor's Degree required, MBA or other Advanced Degree a plus.

5+ years of relevant experience required.

Skills:

Pay Range:

$138,000 - $160,000

Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.

Annual Incentive Reference Value Percentage:

30

Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what's possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.

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