Marketing Data Analyst

San Jose, CA, United States

Description Splunk is here to build a safer and more resilient digital world. The world's leading enterprises use our unified security and observability platform to keep their digital systems secure and reliable. While customers love our technology, it's our people that make Splunk stand out as an amazing career destination and why we've won so many awards as a best place to work. If you become a Splunker, we want your whole, authentic self, what we call your "million data points". So bring your work experience, problem-solving skills and talent, of course, but also bring your joy, your passion and all the things that make you, you. Splunk is looking for a Marketing Data Analyst to join our Marketing Operations team to assist in the utilization and optimization of the team’s tech stack and processes. We have an amazing opportunity to expand our team with this key role. you will tackle complex marketing questions, drive efficiencies, innovation and improve the scale and impact of our tech stack. We are looking for a person who loves data, thrives on analysis/insights and thinks critically when it comes to continually improving marketing targeting and strategy. You will work closely with teams across the enterprise, from Go-To-Marketing sales and marketing teams to IT and operations teams. You are comfortable working in a fast-paced environment where priorities and responsibilities shift with the business. Role As a Marketing Data Analyst on the Marketing Operations Team, you will have the opportunity to drive a wide range of projects, including: Support marketing reporting and analytics engineering teams with SQL queries, data pulls, and Tableau dashboard QA

Supporting critical global processes for our marketing/sales teams, including things such as data acquisition and enrichment, help ticket support, routing updates and technology management/administration

Supporting our external agency and internal teams in building contact lists for email campaigns, outbound call prospecting and event invitations, using both contact and account dimensions

Continually look for ways to automate, optimize and simplify campaign execution, from distilling and documenting requirements, coding, QC/UAT and file output automation

Support data discovery, research, troubleshooting and recommendations based on the evolving needs of marketing partners and your knowledge of the data available

Develop and implement segmentation logic that aligns the right communication, at the right time, based on customer behavior, actions, and journey stage

Drive QC processes, including test-case development, QC execution, user-acceptance testing hand-off to business partners and code remediation

Requirements: 2+ years experience with SQL queries and knowledge of database technologies and Python.

Bonus: Experience working with dashboards in Tableau or experience working with Snowflake/dbt/Airflow

Solid understanding of modern B2B marketing, ideally familiar with concepts such as lead management, nurturing, demand waterfalls, martech, and governance.

Highly skilled at time-management, detail oriented and has high standards for project delivery.

Self-starter, passionate and curious for solving unstructured data problems and ability to manipulate and optimize large data sets.

Process orientated, highly organized, excels at multitasking, strong documentation, coordination and project management skills

Strong communication, problem solving skills and an ability to convey technical concepts to less technical team members

Confidence to offer consultation to business partners and team members within Sales, Partner, Marketing Operations.

A familiarity working with AGILE/SCRUM process management.

Education B.A. in Marketing, Technology, or related field, or equivalent years of industry experience. Splunk is an Equal Opportunity Employer At Splunk, we believe creating a culture of belonging isn’t just the right thing to do; it’s also the smart thing. We prioritize diversity, equity, inclusion, and belonging to ensure our employees are supported to bring their best, most authentic selves to work where they can thrive. Qualified applicants receive consideration for employment without regard to race, religion, color, national origin, ancestry, sex, gender, gender identity, gender expression, sexual orientation, marital status, age, physical or mental disability or medical condition, genetic information, veteran status, or any other consideration made unlawful by federal, state, or local laws. We consider qualified applicants with criminal histories, consistent with legal requirements. Note:

Base Pay Range

Costa Rica

Base Pay: CRC 20,000,000.00 - 27,500,000.00 per year

Splunk provides flexibility and choice in the working arrangement for most roles, including remote and/or in-office roles. We have a market-based pay structure which varies by location. Please note that the base pay range is a guideline and for candidates who receive an offer, the base pay will vary based on factors such as work location as set out above, as well as the knowledge, skills and experience of the candidate. In addition to base pay, this role is eligible for incentive compensation and may be eligible for equity or long-term cash awards.

Benefits are an important part of Splunk's Total Rewards package. This role is eligible for a comprehensive, competitive benefits package which may include healthcare and retirement plans, paid time off, wellbeing expense reimbursement, and much more! Learn more about our comprehensive benefits and wellbeing offering at https://splunkbenefits.com.

Thank you for your interest in Splunk!