Marketing Coordinator
Encinitas, CA, United States
Role Description - Big Picture
Work on growing relationships in the community, managing donation and event requests, organizing in house events, building our catering business and helping create marketing assets to support various marketing positions.
The marketing coordinator will also work on social media content creation and publishing.
Core Responsibilities:
The Marketing Coordinator (MC) is responsible for building and maintaining business, community, and strategic partnerships, growing our catering business, and coordinating marketing initiatives:
Managing the marketing email box
Coordinating partnership and donation requests
Setting up and coordinating in-house marketing events or initiatives
Organizing and running ADP's (alternative distribution points) outside the restaurant
Maximizing the impact or return on our monthly marketing giveaway/discount budget
Developing and executing an ongoing social media plan
Develop, present, and execute additional marketing ideas
Metrics:
The number of partnership opportunities we are executing monthly and the ROI
Execution of marketing campaigns and their ROI
Sales from ADPs
Sales from in-house events
Return on giveaways and strategic discounts
Social Media reach, and impressions
Overall execution and management of marketing initiatives and deliverables
Catering Sales
Characteristics of the MC
Manages time well - shows efficiency with non-operational time
Great communicator with FOH and BOH and Leadership
Strong technology skills
Organized
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