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Credit Acceptance
Atlanta, GA, United States
Credit Acceptance is proud to be an award-winning company with local and national workplace recognition in multiple categories! Our world-class culture is shaped by dedicated Team Members who share a drive to succeed as professionals and together as a company. A great product, amazing people and our stable financial history have made us one of the
Job Source: Credit AcceptanceCredit Acceptance
Atlanta, GA, United States
Credit Acceptance is proud to be an award-winning company with local and national workplace recognition in multiple categories! Our world-class culture is shaped by dedicated Team Members who share a drive to succeed as professionals and together as a company. A great product, amazing people and our stable financial history have made us one of the
Job Source: Credit AcceptanceNCR Corporation
Atlanta, GA, United States
About NCR NCR Corporation (NYSE: NCR) is a leader in transforming, connecting and running technology platforms for self-directed banking, stores and restaurants. NCR is headquartered in Atlanta, Ga., with 38,000 employees globally. NCR is a trademark of NCR Corporation in the United States and other countries. Consumer Marketing Solution Ma
Job Source: NCR CorporationAssuranceamerica Corp
Atlanta, GA, United States
Atlanta, United States | Posted on 04/18/2024 We are an insurance company offering minimum limits auto insurancecoverage. Our policies are sold to customers who trust their agentsto get them the coverage they need at a price they canafford. Our company is headquartered in Atlanta, GA withoffices in Tampa, FL, Dallas, TX, and McAllen, TX and opera
Job Source: Assuranceamerica CorpDice
Atlanta, GA, United States
Dice is the leading career destination for tech experts at every stage of their careers. Our client, Robert Half, is seeking the following. Apply via Dice today! Description We are seeking a Digital Marketing Specialist to join our team, based in Atlanta, Georgia. This role involves the oversight and execution of various marketing campaigns acros
Job Source: DiceCompunnel Inc.
Atlanta, GA, United States
Description MKT: Plans, develops, and executes an integrated, multi-tactical marketing programs responsible for producing customer (RGU) and revenue growth in the residential and/or commercial business segments. Responsible for the development and execution of bundled growth strategies, and for the launch and ongoing maintenance of new product in
Job Source: Compunnel Inc.Pointenorth Insurance Group LLC
Atlanta, GA, United States
*Position will work two days per week in the Atlanta, GA office. Summary The Marketing Specialist will market both new and renewal business by performing the following duties. Essential Duties and Responsibilities Works with Account Managers and Producers to determine client quoting needs. Works with multiple insurance companies to obtain quotes
Job Source: Pointenorth Insurance Group LLCNorthPoint Search Group
Atlanta, GA, United States
A very busl Law Firm in Atlanta is looking for a Marketing Specialist to join their team. Marketing Specialist Responsibilities: Conduct market research to identify customer trends, competitor offerings and demographic data. Liaise with creative teams to come up with branding ideas, graphic designs, promotional materials and advertising copies.
Job Source: NorthPoint Search GroupAtlanta, GA, United States
Job Description: Consumer Marketing Specialist
Position Overview: As a Consumer Marketing Specialist for the Professional Football League, you will play a vital role in developing and executing marketing strategies to drive fan engagement, grow the League's fan base, and increase consumer loyalty. This position requires a deep understanding of consumer behavior, brand management, and digital marketing tactics. You will work closely with cross-functional teams and external partners to implement innovative marketing campaigns and initiatives.
Key Responsibilities:
Marketing Strategy and Campaigns:
Develop and execute comprehensive marketing strategies to promote the League, its teams, and events.
Identify target consumer segments and develop targeted campaigns to reach and engage them effectively.
Collaborate with internal teams, such as Creative, Social Media, and Content, to develop compelling marketing materials and assets.
Brand Management:
Assist in the development and maintenance of the League's brand identity and positioning.
Ensure brand consistency across all consumer touchpoints, including digital platforms, merchandise, and promotional materials.
Monitor brand performance, conduct market research, and analyze competitor activities to identify opportunities for brand growth and differentiation.
Digital Marketing and Social Media:
Develop and implement digital marketing strategies to maximize online presence and engage fans across digital platforms.
Manage social media channels, create compelling content, and drive community engagement.
Utilize analytics tools to track and measure the effectiveness of digital marketing campaigns, making data-driven optimizations.
Fan Engagement and Loyalty:
Develop and implement fan engagement initiatives to enhance the fan experience and foster loyalty.
Collaborate with the Events and Game Operations teams to create memorable fan experiences during games and events.
Implement loyalty programs, rewards systems, and personalized communication strategies to deepen fan connections with the League.
Partnership Marketing:
Collaborate with the Partnerships and Sponsorships team to leverage partner assets and develop joint marketing initiatives.
Assist in the creation of co-branded marketing campaigns, promotions, and activations with sponsors and partners.
Track and measure the effectiveness of partnership marketing activities, ensuring mutual benefits for both the League and partners.
Market Research and Consumer Insights:
Conduct market research, including surveys, focus groups, and data analysis, to understand consumer preferences, behavior, and trends.
Utilize consumer insights to inform marketing strategies, messaging, and targeting.
Stay informed about industry trends, emerging technologies, and best practices in consumer marketing.
Budget Management and Reporting:
Manage marketing budgets effectively, ensuring optimal allocation of resources and delivering results within budget constraints.
Track and report on marketing campaign performance, including key metrics, ROI analysis, and actionable insights.
Prepare regular reports and presentations for stakeholders to communicate marketing results and recommendations.
Qualifications:
Bachelor's degree in marketing, business administration, or a related field. Master's degree is a plus.
Proven experience in consumer marketing, preferably in the sports or entertainment industry.
Strong understanding of marketing principles, consumer behavior, and brand management.
Knowledge of digital marketing strategies, social media platforms, and analytics tools.
Excellent written and verbal communication skills, with the ability to create compelling marketing content.
Analytical mindset and proficiency in data analysis and reporting.
Strong project management skills, with the ability to manage multiple campaigns and initiatives simultaneously.
Creative thinking and the ability to develop innovative marketing strategies.
Ability to collaborate effectively with cross-functional teams and external partners.
Passion for sports, particularly professional football, and a solid understanding of fan culture and engagement.
Join our organization as a Consumer Marketing Specialist and be a crucial contributor to the League's growth, fan engagement, and brand success.
Note: This job description is a general overview, and responsibilities may be subject to change based on the specific needs and requirements of the League.
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Email Alert for Consumer Marketing Specialist jobs in Atlanta, GA, United States
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