Creative & Brand Marketing Manager
El Segundo, CA, United States
Emergent Media is a fast-growing digital publisher and lifestyle network with a family of brands reaching millions of consumers globally across multiple platforms every month. Our brands include category leaders Paradise, SHLTR, Golden State, Cabinfeed, California Love, Surfers, and DTC e-commerce brands Driftward and Paradise & Main.
This individual will work on our e-commerce brands: Driftward & Paradise & Main.
About Driftward & Paradise & Main:
Driftward offers a curated selection of premium fine art photography from a diverse network of established and emerging creators. Our platform showcases meticulously selected images that evoke a sense of adventure and discovery, connecting photographers with a global audience and sharing the stories behind each creation.
Paradise & Main is designed for the Modern Explorer, offering collections of travel and place-based lifestyle apparel that celebrates the spirit of exploration and connection.
The Role:
We are seeking a highly motivated Creative & Brand Marketing Manager to be the voice and creative engine of our social channels and to drive innovative, cross-platform marketing campaigns that delight our customers and bind them to our brands.
The ideal candidate will be a business-minded, self-motivated creative with a proven track record of success in developing and executing brand marketing initiatives, managing social media accounts for e-commerce brands, and orchestrating photoshoots.
Work experience in the DTC retail space is highly preferred; experience with photography is a plus.
Key Responsibilities:
Work collaboratively with the Director of E-Commerce to ensure that all content is aligned with overall brand and messaging
Support senior management by conducting market research, monitoring industry trends and customer behaviors, helping identify target audiences
Own the day-to-day publishing processes and management for our organic social channels
Create various forms of social media content-text captions, videos, and images-suitable for the various social media platforms
Monitor and respond to social media interactions, including comments, messages, and mentions
Identify and develop partnerships and collaborations with influencers, content creators, and other brands
Assist with coordination and implementation of marketing strategies and campaigns
Plan and produce photo and video shoots
Simultaneously support various phases of multiple projects during the pre-production, production, and post-production processes
Perform support duties as needed, including but not limited to: customer service, maintaining email marketing materials, managing partner relationships
Experience/Requirements: Bachelors degree in Marketing or related field
Minimum of three (3) years of brand marketing, social media management, content creation, or related experience
Deep understanding, passion, and familiarity with social media platforms, especially TikTok, Instagram, and Pinterest
Creative, innovative thinker with strong written and verbal communication skills
Ability to create engaging content (photo and video) with a high bar for quality that will attract the target audience
Excellent attention to detail
Ability to handle multiple assignments
Organized and skilled in time management
Full-time Salary Range: $75,000 - $85,000
Location: Los Angeles Based
What We Offer
An exciting, creative and fast-growing work environment
Hybrid WFH + in-office model
Professional development opportunities
Lunch-and-learns and happy hours
Health Benefits + FSA/HSA
401(k)
Paid Holidays
Sick Leave
Unlimited PTO
Please note this position is required to be a U.S. citizen or have legal authorization to work in the U.S. Emergent Media does not offer sponsorship.
Emergent Media is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, disability, protected veteran status, or any other characteristic protected under federal, state or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.
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