Senior Product Marketing Manager (Remote)

Irving, TX, United States

Job Description

As a Senior Product Marketing Manager for one of the highest growth and most opportune products, Discovery & Prospect (our clean room offering), you will own an emerging solution enabling marketers to find current customers and prospects who are in market buyers. The Discovery & Prospect product offers a unique ability to measure in market behaviors. Many of the world’s largest brands have embraced the Discovery & Prospect product’s differentiated capabilities and now need to rapidly grow.

This is a critically important solution in Epsilon’s product portfolio. It’s fast growing and has high visibility amongst leadership and across organizational teams. The Sr. Product Marketing Manager requires strong leadership skills and the ability to put forth a point of view and competitive positioning.

Key Responsibilities

Ability to drive messaging for prioritized product enhancements

Generate use cases for the product to create awareness of differentiated offering

Ability to translate product features and functionality and distill information to address real life marketer and data scientist challenges

Responsible for competitive positioning, industry thought leadership, support in creating marketing content and evolving solutions based on market / competitive landscape changes.

Ability to work cross-functionally and, specifically to support product management, sales and client development team needs

Strength in core marketing applications including paid search, digital, SEO, thought leadership, content, etc.

Note This role does not need to define ‘how’ to technically market the solution. Rather, it’s advocating ‘why’.

This role liaises with product, sales and marketing.

Job Requirements

At least seven years of product marketing experience or equivalent.

Knowledge of data platforms and paid & owned channels landscape.

Demonstrated understanding of marketer challenges.

Experience developing the competitive positioning and go-to-market strategies of a client-facing solution.

Ability to analyze marketplace with emphasis on competitive offerings to identify differentiated features.

Entrepreneurial mindset with strong curiosity about how products work and fit together across Epsilon’s offerings.

Additional Information

About Epsilon

Epsilon is a global advertising and marketing technology company positioned at the center of Publicis Groupe. Epsilon accelerates clients’ ability to harness the power of their first-party data to activate campaigns across channels and devices, with an unparalleled ability to prove outcomes. The company’s industry-leading technology connects advertisers with consumers to drive performance while respecting and protecting consumer privacy. Epsilon’s people-based identity graph allows brands, agencies and publishers to reach real people, not cookies or devices, across the open web. For more information, visit epsilon.com.

When you’re one of us, you get to run with the best. For decades, we’ve been helping marketers from the world’s top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Epsilon’s best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world. Check out a few of these resources to learn more about what makes Epsilon so EPIC

Our Culture https //www.epsilon.com/us/about-us/our-culture-epsilon

Life at Epsilon https //www.epsilon.com/us/about-us/epic-blog

DE&I https //www.epsilon.com/us/about-us/diversity-equity-inclusion

CSR https //www.epsilon.com/us/about-us/corporate-social-responsibility

Great People Deserve Great Benefits

We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly. If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.

Epsilon is an Equal Opportunity Employer. Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories. Epsilon will provide accommodations to applicants needing accommodations to complete the application process.

For San Francisco Bay and Los Angeles Areas Epsilon will consider for employment qualified applicants with criminal histories in a manner consistent with the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance and San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco Fair Chance Ordinance. Applicants with criminal histories are welcome to apply.

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