Public Relations Account Director Role
Atlanta, GA, United States
Media Frenzy Global’s PR Account Director is a curious and creative leader, passionate about building global recognition and accelerating market growth for our clients.
The PR Account Director is a talented thinker, leader and doer who strategizes but also rolls up their sleeves and executes to meet the ever-changing needs of our clients and the agency. The PR Account Director is a manager, strategist, dot-connector, and mentor, providing senior counsel to its technology clients, establishing, and maintaining strong media relationships, interacting with a wide group of multi skilled team players and most importantly, leading their account team with respect, a growth minded approach and a desire to mentor and inspire.
Roles and responsibilities include: Ability to manage select client meetings and strategy discussions
Build a rapport and trust with a client
Establish and communicate weekly priorities for the team
Manage day-to-day logistics and assignments for the team – keep track of who owns tasks and deadlines to share with clients
Write, refine, and create PR plans/strategies, bylined articles, talking points, statements, responses, and other press materials
Stays up to date on PR trends and client trends
Embraces the integration of PR with wider marketing initiatives.
Motivate and coach its team with a commitment to employee development, updating employee development progress at a minimum every 6 months.
Allocate media relations resources and balance workloads between the team
Owns high-level media outreach and media guidance for team; cultivates national and business media relationships to bring clients' stories to life
#J-18808-Ljbffr