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Marketing Coordinator

Atlanta, GA, United States

Position Summary:

This position will be responsible for driving both paid and organic channels to boost market share and demand for both InTown and Uptown Suites brands. The ideal candidate is an analytical thinker who thrives in a fast-paced, team environment.

I. Position Responsibilities:Essential

Monitor functionality and content consistently across online channels including the InTown and Uptown websites, central reservation system, online travel agencies (Expedia, Booking.com), etc

Design and deploy promotional campaigns across property, web, social, email, and text platforms

Collaborate with internal and external teams to maintain brand consistency and messaging

Help manage and boost brand awareness through PR content and reputation channels

Assist with call center and field training calls

II. Essential Skills/Credentials/Experience/Education

BA or BS degree in Marketing/Advertising

Must have1-2 years marketing experience

Must be able to read, speak, understand, and write the English language

Be a strong team player with the ability to work harmoniously with a diverse workforce

Must have excellent communication, verbal and written skills; positive attitude, self-starter with strong initiative and competitive mind set with a passion for the hotel business

Exercise superior communication, presentation, organization, time management, and listening skills

Must be detail oriented, an analytical thinker and have the ability to multi-task and prioritize daily tasks/schedule

Technical Skills

Google Analytics Certified

Google Ads

Moz

WordPress

Blueshift or related email automation platforms

Reputation monitoring platforms

Microsoft Office, Excel, & PowerPoint

Must work out of the corporate office in Sandy Springs, GA (North Atlanta)

III. Mental and Physical Demands

Work Environment:

Typical office environment - moderate noise level.

Physical Demands:

Indoor work with hard and carpeted surfaces

Must be able to remain in a stationary position 50% of the time

This position is occasionally required to sit; climb or balance; and stoop, kneel, crouch or crawl. The employee must frequently lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception and ability to adjust focus.

Extensive use of hands and fingers for manipulation of keyboard, answering phone calls, calculator, copy machine, computer printer and other office productivity machinery.

Use of computer terminal, which requires extensive eye contact with a video display terminal.

The person in this position frequently communicates with employees/vendors.Must be able to exchange accurate information in these situations.

The position will be physically located in the Atlanta office; working remotely (outside of Company Directed Guidelines) is not permitted.Currently, the in-office work model is a hybrid with 2 days remote/3 days in the office.

Travel Demands:

5% or less

The Company has reviewed this job description to ensure that essential functions and basic duties have been included. It is intended to provide guidelines for job expectations and the employee's ability to perform the position described. It is not intended to be construed as an exhaustive list of all functions, responsibilities, skills and abilities. Additional functions and requirements may be assigned by managers/supervisors as deemed appropriate. This document does not represent an expressed or implied contract of employment nor does it alter your at-will employment, and the Company reserves the right to change this job description and/or assign tasks for the employee to perform, as the Company may deem appropriate.

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