Sr. Director, Analytics Practice Lead_

Jefferson City

Acxiom is searching for a Sr. Director, Analytics Practice Lead to run both analytics strategy and delivery.

*This role can be located almost anywhere in the U.S.

What You Will Do:

+ Lead a team of AI and ML engineers and ML ops SME’s

+ Lead a team of data science and data analytics

+ Create best in class accelerators and solutions on partner platforms like GCP, AWS, Databricks and Snowflake

+ Sell through and build automation of analytics products and services

+ Establish, build and scale analytics infrastructure

+ Build out data transformation and MDM capabilities

+ Evaluating new online and offline data opportunities in the form of new sources, new technology, client priorities, partnership, etc.

+ Fostering creative thinking around how we use data, and we could use data to solve unique business challenges in support of all Marketing activities (Media, Creative, CRM, and eCommerce).

+ Building and executing a client specific data strategy including performing gap assessments, creating optimal state data plans, and building execution roadmaps

+ Identifying strategic data-driven services that will allow clients to grow their business

+ Assisting clients in defining analytics needs and developing solutions to solve those challenges

+ Acting as a key partner for the client and internal teams by implementing conceptual data frameworks and developing effective marketing strategies

+ Expanding client work, including building recommended approaches and scope

+ Evaluating new online and offline data opportunities in the form of new sources, new technology, client priorities, partnership, etc.

+ Fostering creative thinking around how we use data, and we could use data to solve unique business challenges in support of all Marketing activities (Media, Creative, CRM, and eCommerce).

+ Managing efficient execution of projects, including the implementation of best practices

What You Will Have:

+ 15+ years of experience in engineering

+ 15+ years of experience in analytics or strategy with an advertising agency, management consulting company, or ad tech company

+ Ability to lead a team of data science, data analysts and data engineers

+ Deep understanding of Adobe and SalesForce analytics offerings

+ Deep understanding of DataBricks and Snowflake

+ Strong analytical, critical thinking, and problem solving skills

+ Strong client relationship and communication skills, with experience managing multiple projects across teams

+ Experience managing a team

+ Strong analytical, critical thinking, and problem solving skills

+ Experience with modern statistical learning methods (regression techniques, classification models, supervised and unsupervised learning, etc.)

+ Knowledge of digital data technologies (DMPs, Google Analytics, digital pixel tracking, site tagging, etc.)

+ Demonstrates ability to innovate and enhance processes through the utilization of new technologies and knowledge.

+ Ability to apply marketing and commercial intelligence concepts for business success.

+ Flexible with the ability to keep up with a fast paced, constantly evolving environment. Problem solvers, comfortable developing and working to different solution types and scopes.

+ Detail-oriented with the ability to coordinate and lead projects across multiple teams and functions

What Will Set You Apart:

+ Acxiom experience

**Primary Location City/State:**

Homebased - Conway, Arkansas

**Additional Locations (if applicable):**

Acxiom is an affirmative action and equal opportunity employer (AA/EOE/W/M/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status.

Attention California Applicants: Please see our CCPA/CPRA Privacy Act notice here (https:////www.acxiom.com/wp-content/uploads/2023/01/CCPA-CPRA-Notice-for-Employees-Eff-01012023.pdf) .

Attention Colorado, California, Connecticut, Maryland, Nevada, New York City, Ohio, Rhode Island, and Washington Applicants: This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact [email protected] .

We are leaders in helping brands achieve the number one mantra for every business – know your customer. For fifty years, we’ve helped marketers deal with a fast-changing future of growing channels, data and technology. By understanding the customer, marketers can communicate with relevance everywhere and drive better customer experiences that build a better brand and, in turn, better business.

We’re one of the marketing industry’s most experienced, respected and forward-thinking leaders. For nearly fifty years, we’ve helped the world’s best marketers understand their customers so that they can reach people with relevance rather than randomness. Our products and solutions form the data foundation that make it possible for marketers to drive better customer experiences and meaningful interactions at scale across every channel.

Our job opportunities will give you the opportunity to showcase your talents, grow your skills, and expose you to cutting-edge technologies, whether you’re an engineer, developer, products guru, systems and security expert, sales and consulting executive, or an intern looking to gain real experience with a company that will make you stand out.

At Acxiom, our values begin with our associates, who are the single most important driver of our success. We’re looking to hire people who share our core values: collaboration, excellence, innovation, a focus on outcomes, and being empowered to make and own decisions that benefit our clients and our company. Our values represent our brand promise – to our clients and to our associates – and define our company culture.

If you are interested in applying for employment with Acxiom and need special assistance or an accommodation to apply for a posted position, contact our recruiting department at 1-877-314-2049.

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Internal applicants need to apply for open positions through their Workday account. Please log into Workday and use the **Find Jobs** report to search for and apply for positions posted internally. For questions, please contact the recruiter listed on the job posting.

Attention California Applicants: Please see our CCPA/CPRA Privacy Act notice here (cxiom.com/wp-content/uploads/2023/01/CCPA-CPRA-Notice-for-Employees-Eff-01012023.pdf) .

Attention Colorado, California, Connecticut, Maryland, Nevada, New York City, Ohio, Rhode Island, and Washington Applicants: This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact [email protected] .

Attention Mexico Applicants: Please see our Privacy Policy notice here (cxiom.com/wp-content/uploads/2023/07/ACXIOM\_MX\_AVISO\_DE\_PRIVACIDAD\_EMPLEADOS\_Privacy\_Notice\_Workday.pdf) .