Senior Marketing Manager
Atlanta, GA, United States
Are you a marketing expert with a passion for sports? A dynamic leader ready to make a big impact? If the answer is YES, then you belong with us! Join our team at Pixellot as a Senior Marketing Manager and help us revolutionize sports production in North America!
Pixellot’s automated sports production solutions revolutionize traditional video capture, production and distribution processes, enabling professional and amateur sports organizations to affordably cover and monetize their events.
We are looking for a Senior Marketing Manager to lead all marketing activities in the North American region and join our global marketing team. In this role, your primary focus will be on Pixellot’s largest and most important market, U.S. High Schools.
You will work closely to Pixellot’s AVP Global Marketing and collaborate with a variety of cross-functional stakeholders and service providers (external and internal) including email marketing, social, design, content, PR, product, and support. This exciting role will be a combination of hands-on marketing and management and will require experience in marketing communications, content, and partner management.
As part of your role you will: Oversee marketing projects and plans end-to-end from development and planning through coordinating and delivering projects from start to finish
Spearhead the strategic and tactical execution of marketing campaigns with Pixellot’s marketing partners, including design, testing, implementation, tracking, optimization, and analysis
Work closely with the US sales team to create an effective lead funnel focused on growing the inbound and outbound lead stream
Develop and update sales tools for U.S. sales operations (presentations, videos, case studies, landing pages)
Plan and manage physical trade shows and online webinars
Drive overall awareness and education of Pixellot’s product line within our marketing partnerships and their user base
Work with design and content contractors to optimize and test ongoing creative within social, digital ads, and partner channels
Build and manage communication, drip campaigns, and customer journeys through Pixellot’s dedicated CRM and marketing automation tool, Zoho
You should bring with you: 3+ years of experience in leading marketing projects as a B2B marketing communications manager
An all-around player mentality with a can-do attitude
Experience creating/managing lead nurtures and email customer journeys
Experience with CRM software and digital marketing tools (especially Zoho)
Track record of developing and managing multiple marketing programs simultaneously with an emphasis on email marketing.
Experience in the U.S. high school space – a big advantage
Experience in paid campaign management, communication strategy, and content writing/editing
Proven experience in webinar planning, and conference marketing
A passion for sports
Adobe Creative Cloud – Photoshop, Premiere, etc. - an advantage
Advanced MS PowerPoint knowledge
Compensation: Salary and bonus package commensurate with experience level. Compensation range - $60-80k annual
Medical, dental, and vision benefits
401(k) match
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