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Mosaec
Philadelphia, PA, United States
Philadelphia, Pennsylvania, Assistant Athletic Director, Marketing and Digital Strategy University Overview The University of Pennsylvania, the largest private employer in Philadelphia, is a world-renowned leader in education, research, and innovation. This historic, Ivy League school consistently ranks among the top 10 universities in the annual
Job Source: MosaecThe University of Pennsylvania
Philadelphia, PA, United States
University Overview The University of Pennsylvania, the largest private employer in Philadelphia, is a world-renowned leader in education, research, and innovation. This historic, Ivy League school consistently ranks among the top 10 universities in the annual U.S. News & World Report survey. Penn has 12 highly-regarded schools that provide opportu
Job Source: The University of PennsylvaniaMosaec
Philadelphia, PA, United States
Philadelphia, Pennsylvania, The Assistant Athletic Director, Marketing and Digital Strategy in the Division of Recreation and Intercollegiate Athletics will execute a comprehensive marketing plan for DRIA with a focus on ticketed sports. This marketing plan should include a comprehensive digital marketing, digital strategy, and social media calend
Job Source: MosaecUniversity of Pennsylvania
Philadelphia, PA, United States
Assistant Athletic Director, Marketing and Digital Strategy University Overview The University of Pennsylvania, the largest private employer in Philadelphia, is a world-renowned leader in education, research, and innovation. This historic, Ivy League school consistently ranks among the top 10 universities in the annual U.S. News & World Report s
Job Source: University of PennsylvaniaUnisys
Blue Bell, PA, United States
Reference #: REQ528593 We Believe in Better! We are a global information technology company that builds high-performance, security-centric solutions that can help change the world. Enhancing people's lives through secure, reliable advanced technology is our vision. At Unisys, we believe in better! Here, you have the opportunity to learn new skills,
Job Source: UnisysCommunity College of Philadelphia
Philadelphia, PA, United States
The Assistant Athletic Director assists with overseeing daily operations of selected sports programs, and the coordination of various administrative functions within the department. Responsibilities include planning, programming, supervising, and implementing the duties and functions of a diverse and progressive collegiate athletic, intramural, and
Job Source: Community College of PhiladelphiaAcquired Philadelphia
Philadelphia, PA, United States
Title: Director, Digital Marketing Location: Philadelphia, PA (Onsite) Acquired Philadelphia is a full service talent acquisition consultancy partnering with businesses locally and nationally to acquire and retain the right talent. We are on a mission to disrupt the outdated and overpriced Recruiting and Staffing industry. Our client is currentl
Job Source: Acquired PhiladelphiaAcquired Philadelphia
Radnor, PA, United States
Acquired Philadelphia is a full service talent acquisition consultancy partnering with businesses locally and nationally to acquire and retain the right talent. We are on a mission to disrupt the outdated and overpriced Recruiting and Staffing industry. Our client is currently seeking a charismatic and results-driven individual to join their team
Job Source: Acquired PhiladelphiaPhiladelphia, PA, United States
The Assistant Athletic Director, Marketing and Digital Strategy in the Division of Recreation and Intercollegiate Athletics will execute a comprehensive marketing plan for DRIA with a focus on ticketed sports. This marketing plan should include a comprehensive digital marketing, digital strategy, and social media calendar with an emphasis on enhancing the Penn Brand and its exposure regionally, nationally and internationally. Serve as the primary marketing contact for all Varsity programs, Penn Relays and Penn Recreation, including direct oversight of at least one ticketed sport. Oversee all marketing and promotional efforts, while directly managing promotional calendar for at least one ticketed sport. Designs marketing plans using digital and traditional methods to increase sales. Collaborates with ticket office, creative services, video production and communication to increase ticket sales and student attendance.
Synchronize key production areas and fan engagement tools on game days to ensure execution of established marketing/promotional plans, including, but not limited to, promotions, giveaways, crowd engagement, video, and game production, etc., for all assigned home games. An emphasis will be placed on providing memorable experiences for fans/community and creating a home court/field advantage for student-athletes through in-game entertainment.
Develop and maintain robust and impactful marketing internship program. Serve as the primary liaison with the Penn cheer squash, Penn band and mascot, including budget oversight.
Oversee all facets of the department's digital and social media efforts as it relates to graphic design, photography, and videography to tell the story of Penn Athletics while meeting brand standards. Develop and implement a comprehensive digital and social media strategy with a key focus on elevating fan engagement, growing our social media communities and enhancing the Penn Athletics brand. This includes sole ownership over the management of Penn Athletics accounts of TikTok, Instagram, Twitter, Facebook, etc.
Manage and implement Penn Athletics email marketing campaigns, collaborating with content providers and partners to ensure campaigns align with priorities and best practices. Create templates and engage in A/B testing for fine tuning and improvement.
Serve as webmaster for Penn Athletics, to include websites for Penn Athletics, Penn Relays, Recreation, Racquet Centers, etc. This includes both websites (supported by SideArm) and updated mobile platforms.
Perform additional duties as assigned
Bachelor of Arts and 3 to 5 years of experience or equivalent combination of education and experience is required. Bachelor's preferably in marketing. Prior sports information experience preferred. Computer knowledge with desktop publishing and in-game statistics mandatory; Knowledge of NCAA/Ivy League policies and procedures.
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Email Alert for Assistant Athletic Director, Marketing and Digital Strategy jobs in Philadelphia, PA, United States
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