Director of Marketing and Communications
Chicago, IL, United States
Position Type:
Administration
Date Posted:
6/13/2024
Location:
Mother McAuley Liberal Arts High School
Position Posting: Director of Marketing and Communications
Background Information: Mother McAuley Liberal Arts High School, sponsored by Mercy Education, is a Catholic college preparatory, all-girls high school, located on the southwest side of Chicago. With a balanced vision of academic excellence, cultural wealth in the liberal arts, athletic achievement, and a strong spiritual life, Mother McAuley is a place where young women grow as compassionate, responsible, and productive Christian leaders. It is through our innovative liberal arts and college-preparatory program that students are equipped with the knowledge, skills, and confidence they will need to meet the demands of a fast-changing world as decision makers and leaders guided by strong Mercy values. As such, we seek professionals who are committed and capable to fulfill this incredible mission.
Position Summary: The Director of Marketing and Communications functions in accordance with the policies and procedures of Mother McAuley Liberal Arts High School and is accountable to the President but works closely with the Senior Leadership Team. The Director of Marketing and Communications is responsible for developing and implementing the school's overall strategic marketing and communication plan encompassing; social media, digital media, alumnae, parents, students, recruitment and donors. The Director of Marketing and Communications will create the vision by promoting and communicating a public relations program that positively positions Mother McAuley in the community and aligns closely with the school's marketing campaigns and branding.
Essential Duties (other duties may be assigned):
Creates, produces and distributes a variety of communication items as the Brand Manager designed to enhance the school's mission, image and advancement program such as the Inscape Magazine.
Prepares press releases, publications, and other communications materials for external and internal audiences including newsletters, direct mail pieces, correspondence and invitations.
Develops special interest stories for media outlets highlighting student and faculty achievements.
Builds strong working relationships with all internal and external constituents of the school.
Manages relationships with and oversees work performed by external designers, printers and vendors.
Oversees the content on the Mother McAuley website and social media outlets to ensure that the website design and content enhances the school's image and enrollment potential.
Assists the Alumnae Relations team with the management of content for alumnae communication.
Provides support to the Advancement Team on donor communications.
Works closely with the Admissions and Recruitment departments to develop and implement the school's marketing plan including overall message, recruiting materials, advertisements, and special events.
Develops the calendar of photography coverage with the outside yearbook vendor including candid photos at all sporting events.
Oversees the inventory and distribution of school event photography files.
Monitors the annual Marketing and Communications budget and is accountable for variances.
Attends school programs and activities which could positively impact public relation efforts.
Supervises the Digital Content Specialist.
Performs additional duties as assigned by the Senior Leadership Team.
Provides support and serves as a liaison to select school organizations.
Assists with special events sponsored by the School as needed.
Assists the President and Principal in representing the school to external and internal audiences.
Education/Experience Required: Minimum of a Bachelor's Degree in Marketing, Communications or related field, Master's preferred
8-10 years of relevant previous experience
5 years of previous leadership experience
Must possess strong verbal and written communications skills and communicate effectively with a variety of internal and external audiences.
Experience in an educational setting is a plus, but not required.
Hands on Graphic Design experience is a plus.
Has existing relationships with vendors that can support the Marketing and Communications delivery; i.e. creative, printers, videographers, etc.
Proficient in Microsoft Office programs (i.e. Word, Excel, Power Point, etc.).
Proficient in content management systems and social media platforms including Instagram, Facebook, X, TikTok and LinkedIn.
To apply:
Apply through the link on the employment page of our website. Submit your resume and correlating application materials.
Additional Information: We offer a competitive salary and a comprehensive benefits package including medical, dental, life insurance, and a retirement plan. Many opportunities to be involved in extracurricular activities such as club moderator and coaching are also available. Participation in these activities is strongly encouraged and welcomed.
Mother McAuley is an equal opportunity employer and will consider all applicants equally.
Resumes will be accepted until the position is filled.
Attachment(s): Posting: Admin Asst to Principal
#J-18808-Ljbffr