Marketing Manager, Indirect Retail

Philadelphia, PA, United States

Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.

Job Summary

The Marketing Manager, Indirect Retail will be part of the Xfinity Retail Marketing & Merchandising team and will be responsible for managing the development and execution of marketing, merchandising, drive to retail, and related field marketing tactics in Boost Mobile retail and Xfinity Prepaid authorized retailers –primarily targeted to the income constraint audience. This person will also support the launch of NOW across current prepaid internet channels. Reporting to the Senior Director, Alternative Sales Channel Marketing, this position will execute marketing communications strategies, campaigns, and programs in addition to managing the merchandising relationship with Boost Mobile and Xfinity Prepaid Master Dealers. Candidate must possess strong accountability, communication, and organizational skills, flexibility to react to market changes, ability to problem solve and collaborate across a wide variety of stakeholders and thrive in a fast-paced environment. Candidate should demonstrate an understanding of strategic marketing communications and brand-centric creative requirements to ensure high performing and on-brand creative output and consistent integration across all tactics. Key skills needed include the ability to keep simultaneous projects moving, collaboration with cross-functional teams and external partners/vendors, creative agency/vendor management, strong interpersonal/relationship building, influencing, excellent written/verbal communications, field leadership and creative acumen.

Job Description

Core Responsibilities

Manage the development and execution of marketing, merchandising, drive to retail and related field marketing materials in Boost Mobile retail and Xfinity Prepaid Authorized Retailers.

Support the launch of NOW across prepaid retail channels

Execute quarterly campaigns in-store with creative including but not limited to freestanding display, brochures, window clings, posters, flyers and digital assets

Support field marketing team requests including but not limited to banners, flags, tablecloths, tents, A-frames

Own vendor production, execution, go-to-market communication with field partners

Manage end-to-end creative process, budget, and timeline with creative partners and print vendor to ensure timely delivery and best-in-class execution

Own day to day relationship with Boost Mobile Merchandising team

Serve as liaison between Region field team and HQ Prepaid marketing

Partner with Prepaid/NOW Product team, Indirect Retail Sales team, and Income Constrained Marketing Communications team on the development of new merchandising

Maintain Xfinity Prepaid Indirect Retail creative and field marketing assets on Digital Assets Management system, conducting creative audits as needed

Consult with Senior Director regarding strategy, content, design and production of all marketing materials. Responsible for ensuring accuracy of content before being communicated to field

Coordinate brand and legal reviews and content submissions for all creative initiatives

Ensure key Prepaid Indirect Retail marketing programs are communicated internally

Consistent exercise of independent judgment and discretion in matters of significance

Other duties and responsibilities as assigned.

Preferred Qualifications:

Excellent written/verbal communications skills and strong presentation skills

Relationship-building, negotiation and influencing skills

Agency management skills

Excellent analytical, quantitative, organizational and prioritization skills

Must be innovative, proactive and a strong team player

Working knowledge of Microsoft Office Suite

Works well under pressure and tight deadlines

Experience with project management

Retail marketing experience

Field marketing experience

Employees at all levels are expected to:

Understand our Operating Principles; make them the guidelines for how you do your job.

Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.

Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.

Win as a team - make big things happen by working together and being open to new ideas.

Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.

Drive results and growth.

Respect and promote inclusion & diversity.

Do what's right for each other, our customers, investors and our communities.

Disclaimer:

This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.

Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary (https://jobs.comcast.com/life-at-comcast/benefits) on our careers site for more details.

Education

Bachelor's Degree

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Relevant Work Experience

5-7 Years