Legal Marketing Specialist
New Orleans
Our law office is growing and we need the right legal marketing assistant to help us promote our brand to the community. You'll be responsible for working with the marketing team on developing key strategic marketing campaigns, both online and offline, that get the word out there about our legal services. Some experience in the legal industry is a plus, but not necessary for this role. The successful applicants will have the ability to manage multiple projects and timelines and bring fresh, forward-thinking ideas to the team. If you want to work in a fast-paced environment in a position that has a direct impact on the business, apply now. Compensation: $50,000 yearly
Responsibilities: Deliver reports on monthly analytics across web and social platforms, stay up-to-date on the latest market research and advise on improvements
Maintain responsibility over the firm's brand integrity by overseeing the copywriting and image creation of all print materials including letterhead, business cards, brochures, flyers, etc.
Make a winning marketing plan that promotes our legal firm
Create content for digital marketing campaigns through email, social media, and online advertising that will generate brand awareness and bring new clients to the legal firm
Manage social media and website content, mailing lists, SEO development, and data analytics to ensure all content is up to date and relevant
Develop and execute marketing and PR strategies to increase the firm's visibility and reputation within the legal industry
Organize volunteer opportunities and other grassroots campaigns
Create and manage content for the firm's website, blog, and social media platforms
Develop and maintain relationships with key stakeholders, including clients, partners, and industry influencers
Create and distribute press releases, articles, and other promotional materials
Monitor and analyze marketing and PR metrics to assess the effectiveness of campaigns and make data-driven improvements
Collaborate with the legal team to identify new business development opportunities
Stay up-to-date with industry trends and best practices to ensure our marketing and PR efforts remain competitive and relevant
Qualifications: Candidate must be able to demonstrate professional written and verbal marketing communication skills
Bachelor's degree in Marketing or related majors
Jobseekers should be able to juggle multiple deadlines and projects
Some experience or a strong interest in the legal industry is highly preferred
Strong understanding of web and email systems, public relations, brand messaging, and social platforms - basic graphic design skills are also desired
Bachelor's degree in Marketing, Communications, or a related field
Minimum of 4 years of experience in marketing and PR, with a focus on legal marketing preferred
Strong understanding of the legal industry and its nuances
Exceptional written and verbal communication skills
Proficiency in social media management and digital marketing
Experience in SEO and PPC campaigns
Experience with event planning and coordination.
Ability to work independently and collaboratively in a fast-paced environment
Creative thinker with a strategic mindset
Excellent organizational and project management skills
About Company
At the Law Office of John W. Redmann, L.L.C., we make it our mission to empower our clients and help them get a fair result through the legal process. For more than 30 years, our personal injury law firm has helped clients throughout Louisiana identify negligent parties and their insurers and then hold them accountable in personal injury lawsuits — lawsuits that result in them paying monetary damages to our clients for the injuries they have suffered. We currently have offices in Gretna, Louisiana, and Metairie, Louisiana, and are looking to expand into the New Orleans Metro area in the near future.
Compensation details: 50000-50000 Yearly Salary
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