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Global Director of Event Production, Global Brand Studio

New York, NY, United States

Responsibilities

About Us

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.

Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.

To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.

At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.

Join us.

About the Team

The vision of the Global Business Marketing Team is to create a global brand that amplifies our mission and establishes TikTok as a unique and critical investment for the industry we serve. Fostering best in class creative work on our platform, inspiring the industry through storytelling and showcasing our unique business brand at scale is the core focus of our collective team. Our purpose is to inspire, educate and unlock the possibilities on TikTok for the marketing community and businesses of all sizes.

TikTok's Global Brand Studio produces business entertainment that promotes TikTok-first thinking, servicing global business marketing teams and regional business marketing teams through a scalable approach. The studio is comprised of world-class production experts, designers, and events professionals dedicated to showing our agency partners and clients how best to show up on TikTok. We have a passion for, and deep knowledge of TikTok as a platform, and are full of ideas that will help propel the platform into the future.

About the Role

The Global Director of Event Production will be responsible for ensuring creativity and joy are central to everything we make and put out into the industry ecosystem.

The Global Director of Event Production will provide team leadership and oversight across some of TikTok most influential B2B event moments while also working to operationalize and rollout a robust slate of global initiatives.

The ideal candidate is a forward-thinking leader with proven experience bringing virtual and live experiential activations to life. We're looking for someone with a strong vision for event production and execution, team motivation, and a pulse on industry event trends. Key candidates will have deep knowledge of the B2B events landscape as a whole, and extensive knowledge of major tentpoles and industry events like CES, AdWeek, Cannes Lions, SxSW, and Newfronts.

This position reports to the Global Director of Event Management & Production.

Responsibilities

- Responsible for overseeing all event production elements and associated team members for specific North America and Global Business Marketing initiatives.

- Serve as Executive Producer for large tentpole programs.

- Lead and mentor event production team, helping to define team structure, OKR's, performance.

- Event production team resourcing with oversight across multiple simultaneous projects.

- Supervise and manage all aspects of event production, including, but not limited to:

- Partner closely with Global Director of Event Management & Production and internal Studio team to develop and recommend full event experience and execution

- Organize and set-up projects for success from initial stages through execution

- Oversee process for agency selection and execution oversight while creating a consistent approach for engaging with our agency partners

- Responsible for overseeing budget development, management, tracking and reconciliation across all projects

- Provide guidance on venue selection, recommendations and general management

- Ownership of stage programming show flow & technical ROS

- Oversee staffing plan and event space operations including event staff, technical crew and necessary production partners

- Broadcast oversight across virtual & live events

- Collaborate and build relationship with TikTok's internal Environment, Health, and Safety teams to gather necessary event security plans, COIs, etc.

- Oversees all event storage, inventory and storage space

- Define and evolve production best-practices Global Event Guidelines and create templates and reuseable assets for event efficiencies and scale.

- Bring innovative thinking and executional expertise to each event, including integrating the latest and greatest event trends and technology.

- Build relationships with new and existing experiential agencies, fabrication teams and regional production vendors.

Qualifications

Qualifications

Minimum Qualifications

- Relevant experience in an event-specific role.

- Rich experience in executing a wide variety of large-budget experiences in entertainment and tech event spaces. Large-scale activations at consumer-facing festivals, trade shows, and industry events are a must.

- Proven history of collaborating across multiple disciplines to meet campaign event goals (marketing, b2b, media, creative, social, etc.).

- Ability to create decks, presentations, budgets, run-of-show documents, etc.

- Strong skills developing and managing spreadsheets.

- Ability to communicate clearly while operating in a fast-paced environment.

- Proven history leading a team with a focus on mentorship.

- Strong technical knowledge in fabrication, signage and creative assets management, audio/visual elements, all through the lens of live and virtual experiential activations and programs.

Preferred Qualifications

- Agency experience, preferred.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2 .

Apply

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