Marketing Manager

Denver, CO, United States

We’re looking for a Leader who is also a Do-er capable of jumping into graphic design, layout, digital, video, and copy writing as needed

Candidates should possess outstanding communication (both verbal and written), Creative, management, and organizational skills; and should be comfortable (experienced, but not necessarily an expert) with standard design tools such as Adobe CS and Canva

We’re looking for someone with experience integrating efforts across the broad spectrum of marketing communications, including branding, messaging, digital & email marketing, PPC, social media, print collateral, video, social, and web

Bachelor’s degree (or equivalent experience) in Marketing

3+ years of progressive experience in managing a marketing dept and/or team

Responsibilities This is a new position that will report directly to the General Manager and will inherit a 30-hr/wk marketing assistant, a full-time e-commerce/web master, and a remote digital marketing specialist

The Marketing Manager will need to build a full stable of go-to contract resources, including graphic designers, photographers/cinematographers, video editors, voiceover talent, writers, PR resources and more to ensure our ability to execute marketing objectives across a broad range of campaigns and platforms

This position will be responsible for driving the overall success of the Marketing department and will work closely with the General Manager and VP of Sales to help drive national market growth for the company across all products and services

Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments

Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration

Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies

Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with proposals and recommendations on tactics

Partner with email, performance marketing, and web teams to design, test, and evolve lead-nurturing tactics

Help develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets

Conceptualize and execute on multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging in all channels

Manage content and updates for customer and internal touch points, establish budget guidelines, participate in events, document business processes, and provide sales support

Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads

Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly

Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets

Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

Produce valuable and engaging content for our various public-facing platforms that attracts and converts our target groups

Build strategic relationships and partner with key industry players, agencies and vendors

Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

Oversee and approve marketing material, from email campaigns to hard copy brochures to product videos

Measure and report on the performance of marketing campaigns, gain insight and assess against goals

Analyze consumer behavior and adjust email and advertising campaigns accordingly

Disclaimer: The above statements are intended to describe the general nature and level of work performed by employees assigned to this classification

All personnel may be required to perform duties outside their normal responsibilities from time to time, as needed

We offer an excellent compensation package commensurate with experience, attitude, and ability

If you are the person we’re looking for, you can expect a starting salary in the range of $72-$82K and an annual bonus based on goal achievement

Benefits include health insurance, dental insurance, company paid life insurance, company-matched retirement plan, cafeteria plan, vacation and PTO

Pay: $72,000.00 - $82,000.00 per year

Paid time off

8 hour shift

Company information

Compliance Solutions is a leading provider of digital legal & compliance solutions. With its powerful MCS Compliance Platform, Compliance Solutions offers a range of over 20 innovative IT systems that digitally map all relevant areas of corporate compliance.As the Compliance software platform is modular, its functionality can be customised flexibly to meet a very wide range of needs. It is totally scalable, from operating a single system through to an all-embracing, complete compliance solution.Compliance Solutions’ systems are being successfully used around the world in global enterprises such as Mercedes-Benz Group, Daimler Truck, E.ON, Schaeffler, Metro, Deutz, TKE, Telia Company and Marel, in public bodies and organisations, and in SMEs.Compliance Solutions exclusively operates its servers in the EU in compliance with the GDPR and the company is ISO 27001 certified by TÜV Rheinland to develop and provide high-security IT solutions and platforms in the compliance and legal areas.

Financial Services, Cybersecurity, Healthcare, Risk Management, Regulatory Compliance

Privately Held

Company Specialties:

Compliance, Legal, IT Solutions, Software, Compliance Platform, Compliance Systems, Whistleblowing, Risk Management, Business Partner Due Diligence, Consulting, Ethics & Compliance, Third Party Due Diligence, Case Management, Know Your Customer, Supply Chain Act Compliance, and Software Development

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