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Job Source: Professional Diversity Network
Vice President of Corporate Marketing
Mountain View, CA, United States
Vice President of Corporate Marketing
About the Company
Innovative software development organization boosting employee productivity
Industry
Computer Software
Type
Privately Held, VC-backed
Founded
2016
Employees
501-1000
Funding
$200+ million
Categories
Information Technology & Services
Computer Programming
Software
Professional Services
Computers
Technology
Consulting & Professional Services
Artificial Intelligence
Cloud Computing
Information Technology
Technical Support
About the Role
The Company is seeking a Vice President of Corporate Marketing to lead the development and execution of the overall corporate marketing strategy. This pivotal role involves aligning the brand strategy with business goals, fostering creativity across departments, and integrating marketing efforts to enhance brand awareness. The successful candidate will be responsible for brand strategy development, including market research, and will provide creative direction for brand assets. They will also oversee the execution of integrated marketing campaigns, ensuring brand consistency across all touchpoints. The role requires strong leadership skills to manage a high-performing team and collaborate with cross-functional teams to align brand initiatives.Candidates for the Vice President of Corporate Marketing role at The Company should have a Bachelor's degree in a relevant field, with a Master's degree preferred, and at least 10 years' of experience in brand management or related roles. The ideal candidate will have a proven track record in brand strategy and creative development, with proficiency in marketing analytics. Strong strategic thinking, analytical skills, and excellent communication and presentation abilities are essential. A background in a fast-paced, dynamic start-up environment, particularly within the enterprise software industry, is required. Experience in the AI space or within companies operating in plug-in markets with robust developer ecosystems is highly desirable. The role also involves 25-30% travel.