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Blue Yonder
Dallas, TX, United States
Blue Yonder Job Title: Director, Product Marketing Location: US- Remote Overview: Blue Yonder is looking for a creative, talented, and dynamic Product Marketing leader with a passion for positioning, messaging and launching market-defining technologies to help Blue Yonder accelerate its leadership in Supply Chain management.
Job Source: Blue YonderSalesforce
Dallas, TX, United States
To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts. Job Category Marketing & Communications Job Details About Salesforce We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we he
Job Source: SalesforceUSAA
Plano, TX, United States
Why USAA? Let’s do something that really matters. At USAA, we have an important mission: facilitating the financial security of millions of U.S. military members and their families. Not all of our employees served in our nation’s military, but we all share in the mission to give back to those who did. We’re working as one to build a great experien
Job Source: USAAWomen in Retail Leadership Circle
Dallas, TX, United States
The Senior Director of Product Management is responsible for creating the operating model to delivering a portfolio of customer-facing products for Marketing and Pricing. They will work closely with the VP of Product to create a Product organization that is Strategic in delivering outcomes to the Customer and the Pricing Organization & Customers. T
Job Source: Women in Retail Leadership CircleUSAA
Plano, TX, United States
Why USAA? Let’s do something that really matters. At USAA, we have an important mission: facilitating the financial security of millions of U.S. military members and their families. Not all of our employees served in our nation’s military, but we all share in the mission to give back to those who did. We’re working as one to build a great experien
Job Source: USAAUSAA
Plano, TX, United States
Why USAA? Let’s do something that really matters. At USAA, we have an important mission: facilitating the financial security of millions of U.S. military members and their families. Not all of our employees served in our nation’s military, but we all share in the mission to give back to those who did. We’re working as one to build a great experien
Job Source: USAAUSAA
Plano, TX, United States
Why USAA? Let’s do something that really matters. At USAA, we have an important mission: facilitating the financial security of millions of U.S. military members and their families. Not all of our employees served in our nation’s military, but we all share in the mission to give back to those who did. We’re working as one to build a great experie
Job Source: USAAOnyx CenterSource
Dallas, TX, United States
Onyx CenterSource is the leading global provider of B2B payments and business intelligence solutions to the hospitality industry. Our global team of experts collaborate to solve our clients’ business challenges, enabling our clients to enjoy stronger business relationships with each other by streamlining commission payments, removing friction from
Job Source: Onyx CenterSourceDallas, TX, United States
Director of Product Marketing
About the Company
Company is building technology to connect parents to providers of enriching activities for kids
Industry: Computer Software
Type: Privately Held, VC-backed
Founded: 2015
Employees: 51-200
About the Role
Company is seeking a director of product marketing to lead our go-to-market strategy and vision for the portfolio of solutions, including registration tools, payments and our consumer marketplace. The ideal candidate will have 5 years of experience working in SAAS marketing, with a focus on product marketing. You’ll become the expert on our customers, parents, and providers, and their needs. You’ll help craft messaging and campaigns that speak to them, and aligns their needs with the solutions we offer. The director of product marketing will work closely with cross-functional teams across the entire lifecycle, from product development to launch to adoption.
Core Responsibilities
Lead a data-driven go-to-market strategy to accelerate new customer growth, enhance customer experience, and maximize the value of existing customers both on the supply side (Providers) and demand side (Parents).
Position Company as the leading vertically focused B2B platform-as-a-service solution for the children’s extracurricular education market
Oversee and collaborate on product marketing plans for new offerings; plan and implement strategies for launches, collaborating with sales, customer success, and demand generation to ensure well-coordinated execution and measure success
Understand target buyer and customer personas, buying needs, and buyer’s journey to inform the development of messaging and content strategy to drive new business growth.
About You
Exceptionally strong verbal, written, visual/presentation, and interpersonal communication skills
SMB B2B SaaS Experience preferred
Ideally you have familiarity with B2C, and /or marketplace experience
A successful track record of developing, executing, and measuring marketing campaigns in a variety of channels including digital marketing (email, online).
Strong analytical skills and ability to identify early signals/trends and quickly solution set / problem solve.
Our Values:
Embrace Yes Always: Endless problems offer endless opportunities for solutions – and the hardest problems to solve are some of the most important. We approach every problem with the mindset that it can be solved, and that by doing so, we will grow as a collective.
Lean into Curiosity: Our business, brand, and people are living entities – to thrive, we must adapt and evolve. We passionately follow our personal and collective curiosities because they are key to our evolution.
Celebrate and Foster Individuality: Our mission is stronger when we celebrate different perspectives and embrace every person’s uniqueness to create an equitable environment and product for all. Authenticity, trust, and kindness are at the forefront of how we work together as a team to foster safety, inclusiveness, and diversity.
Build Relationships to build great things: We treat everyone we engage with as our neighbors because we can accomplish more as a community than we ever could alone. We believe meaningful work requires deep collaboration between ourselves and our partners.
Seek Simplicity: We strive to delight our customers through simple, frictionless experiences every time they interact with us. This drives us to think outside the box, to bring order to chaos, and to always look for a better way.
Solve for tomorrow: We all have a responsibility to work toward a better future – for ourselves, our communities, and our children. Everything we build, do, and say is aligned with our mission and the firm belief in the importance of our work.
What We Offer
Competitive Salary
Full Benefits (Medical, Dental, Vision, 401(k), Commuter)
Flexible PTO
Sick Leave
Paid Parental Leave
Team Size: 5
Travel Percent: Less than 10%
Functions: Marketing, Product Marketing
Skills: Product Marketing required
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Director of Product Marketing jobs in Dallas, TX, United States
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