Vice President, Marketing

Mountain View, CA, United States

Silicon Valley Community Foundation Mountain View, California

hybrid US Only full time

ABOUT SILICON VALLEY COMMUNITY FOUNDATION

Silicon Valley Community Foundation (SVCF) is a regional catalyst, connector, and collaborator. We bring together the resources and skills of donors, business, government, and community to solve some of our region’s toughest challenges. We promote philanthropy in our region and support philanthropists to invest with impact. Through advocacy, research, policy and grantmaking, we seek systemic solutions to drive enduring community change. Learn more at  siliconvalleycf.org .

ABOUT THE OPPORTUNITY

This is a full-time exempt level position in Mountain View, California.

SVCF’s work environment is based on a holistic wellness approach and therefore, has embraced a hybrid remote/office work environment. All SVCF team members must be based and hold residency in California and must be able to regularly attend team and staff meetings, trainings and other gathering in Mountain View when required.

All SVCF employees are required to provide proof of full COVID-19 vaccination. New employees will be required to provide proof of full vaccination prior to onboarding. New employees can be considered for a medical or religious accommodation by providing the appropriate accommodation documentation. Documentation is provided upon request to Human Resources.

JOB SUMMARY

SVCF is seeking an experienced leader for its marketing department. Reporting to the Executive Vice President/Chief of Staff (EVP/COS), the Vice President, Marketing is responsible for defining and managing the SVCF brand; design and implementation of marketing campaigns; management for all marketing and sales initiatives; oversight of the production of marketing and promotional materials; oversight of creative content and SEO for the SVCF website; monitoring and managing social media; and producing internal and external visual brand assets and communications.

The Vice President of Marketing is responsible for the design, oversight and implementation of SVCF’s marketing strategies and activities and will work in close coordination with the EVP/COS and the VP, Communications and at times, the Vice President of Development on new business development, strategies, and execution. The Vice President, Marketing will work to develop and implement the vision for all SVCF marketing activities using a broad range of channels and campaigns to support the foundation’s goals and strategic objectives. The Vice President, Marketing will also play a key role for the organization’s brand development and its protection and for positioning SVCF as an outstanding community foundation to significant stakeholders and key audiences. Effective execution of this role will require an organization-wide perspective and deep experience managing teams.

IDEAL CANDIDATE

The Foundation seeks a professional with a demonstrated track record of effective and creative marketing strategy and execution, management experience; commitment to the power of community philanthropy and the common good; strong curiosity and the desire to continue learning; a collegial work style; a sense of humor; the ability to inspire, motivate, and mentor a team of content experts; and the dedication to work hard toward the Foundation’s mission of promoting philanthropy and improving the quality of life in the region.

DUTIES AND RESPONSIBILITIES

Develop and operationalize comprehensive long-term strategic marketing and branding plans

Work closely with leadership and other stakeholders to clarify, manage and maintain SVCF’s brand, marketing SVCF as a community-centric foundation providing high-quality services to donors, grantees and other community partners

Spearhead the promotion of SVCF’s initiatives, developing sales strategies and marketing campaigns, providing oversight on website and social media

Supervise the creative direction for all brand assets including content

Partner with departments and teams across the Foundation to develop and lead specific strategies customized for internal audiences and external market segments, focusing specifically on positioning SVCF as a partner to nonprofit and governmental actors in the community

In collaboration with other departments, assess the market opportunity for SVCF to engage donors’ support and create and implement effective strategies for attracting and welcoming new donors

Supervise the creative direction for all brand assets including content creation, graphics and other marketing and sales campaign elements, online and print, website, advertising, SVCF presentations, annual financial and year-end reports, e-newsletters, and collateral

Develop strategies, plans and tactics to reach and welcome new audiences reflecting the evolving diversity of Silicon Valley

Develop and implement robust systems to collect and utilize data to measure the effectiveness of all strategic marketing activities

Participate in efforts which will advance SVCF’s brand, image and visibility and increase awareness of its philanthropic vehicle service offerings, fundraising campaign and initiatives, and service opportunities and events management

Supervise and inspire marketing team staff to ensure that SVCF’s strategy and goals are creatively and clearly articulated to constituents – donors, current and future fund holders, community leaders, community-based organizations – in a clear, approachable fashion

Effectively lead and supervise a dedicated team of direct reports, which includes providing individual team guidance and development to position the team and organization for internal and external success

Manage the departmental annual budget, actively participating in its creation

Oversee external consultants and external vendors

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